Rock Paper Simple is a graphic design and marketing agency in West Melbourne, FL. The agency works across branding, video production, website design, creative design services, social media, and digital marketing campaigns, and it operates as a marketing partnership for companies that have outgrown freelancers and do-it-yourself work. Its clients range from rapidly scaling local businesses to national brands with global aspirations.
The agency describes its process as starting with listening: understanding a client's business, challenges, and audience before any design work begins. Its branding work covers research and positioning, messaging frameworks, and brand guidelines, while its website projects are built around user experience, speed, accessibility, and conversion. Video services run from brand films to testimonials and social-ready content, and campaigns combine targeted ads, email, direct mail, events, and pay-per-click advertising.
Rock Paper Simple was founded in 2013 and has since expanded from its Florida roots to work with clients locally, nationally, and globally. Its leadership includes Chief Executive Officer Mike Ballard and Chief Marketing Officer and Creative Director D. Scott Miller. The agency states its core values as clarity, creativity, integrity, excellence, and partnership, and its team spans strategists, designers, developers, videographers, and marketing specialists.
The agency holds a 5.00 rating from the customers who have reviewed it.
For businesses in West Melbourne and beyond that need a full marketing and branding team rather than a single freelancer, Rock Paper Simple pairs strategic planning with design, video, and campaign execution under one roof.
BizScoreAI scanned the website rockpapersimple.com on August 5, 2026. Rock Paper Simple has a BizScore of 54 out of 100.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 13 of 20 points.
Website audit sub-scores (out of 100): On-Page 68, Technical 84, Performance 67, Content 50.
Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, AI-Parseable Headings, About/Team Page, XML Sitemap.
Areas to improve: 11 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), Meta Description (warning), Author Signals (warning).