66 / 100

BizScore

How we score
58
AI Visibility
35
AI Ready
—
AI Agent ReadinessNot audited yet
70
SEO Performance
100
Freshness
100
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Cross Financial

Cross Financial is an accountant in Portland, Oregon, holding a 5.00 rating. The firm provides a comprehensive range of accounting services, including tax planning for businesses, individuals, trusts, estates, and nonprofits, as well as succession and estate planning. They also offer outsource support services such as bookkeeping and payroll, alongside wealth management solutions like financial planning, retirement income planning, and IRA rollover services.

Founded in 2003 by Jay Torgerson and Mathew Whiteaker, the firm expanded in 2014 to incorporate accounting services and established Cross Financial Advisors, LLC in 2017. The team approaches complex financial situations with a focus on deep experience and creative problem-solving. Their professional staff includes CPAs, CFPs, and financial advisors who prioritize a personal connection with clients to help achieve financial confidence and empowerment.

The office is located on SW Yamhill Street, near Mill Ends Park and Printing Press Park. The location is a short walk from Portland Community College - Downtown Center and is situated close to Southwest Naito Parkway.

The business maintains well-documented information online, ensuring their details are easily accessible. Their digital presence is well-optimized, making them easy to find through search engines.

Cross Financial provides dedicated tax and wealth management expertise to the Portland community, focusing on helping clients navigate complex financial landscapes with personalized care.

Services:

  • Accounting Services
  • Outsource Support Services
  • Retirement Income Planning
  • Tax Services
  • Wealth Management

Score Summary

BizScoreAI scanned the website crossfinancialmgmt.com on June 10, 2026. Cross Financial has a BizScore of 66 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility58 out of 100
  • SEO70 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 13 of 20 points.

Website audit sub-scores (out of 100): On-Page 71, Technical 90, Performance 81, Content 36.

Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 6 checks. FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Cross Financial

AI Visibility Score

How visible is this business to AI-powered search engines

58 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
67/100
AI Trust Signals
65/100

Ways to improve this score

FAQPage Schema Missing
Organization Schema Missing
Author Signals Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

70 /100
On-Page
71/100
Technical
90/100
Performance
81/100
Content
36/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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