62 / 100

BizScore

49
AI Visibility
AI Agent ReadinessNot audited yet
77
SEO Performance
90
Google Rating

Contact Information

Location

About Ray's BBQ

Ray's BBQ is a catering and restaurant service in Norman, Oklahoma, specializing in authentic, slow-smoked barbecue served with a southern hospitality touch. The business offers full-service catering for events ranging from birthday parties and holiday gatherings to corporate functions and wedding celebrations, with customizable packages and family-style meal options. Known for its hearty portions and traditional flavors, Ray’s BBQ serves a wide range of dishes including smoked brisket, pulled pork, half chicken, sausage, and bologna, all paired with classic sides like mac and cheese, fried okra, and green beans. With a strong reputation built over years of service, the business has earned a 4.50 rating from 1,412 reviews, reflecting consistent quality and customer satisfaction.

Founded in 2008 by Darrol Ray, a former University of Oklahoma football standout and New York Jets player, Ray’s BBQ began as a tribute to his Norman roots and passion for Southern cooking. The restaurant, housed in a former Pizza Hut, features walls adorned with memorabilia from Ray’s football career, including photos of teammates, coaches, and notable moments. The family-run operation includes his wife Diane, daughter Kendall, and son-in-law Evy, who helped expand the business with a second location in Moore in 2018. The menu emphasizes slow-smoked meats, homemade sauces, and generous side dishes, all prepared with care and tradition.

Located at 950 Ed Noble Drive in Norman, Ray’s BBQ sits just a short walk from Ed Noble Parkway and Merkle Creek, with the World War I Veterans Memorial Highway and Doctor James E. and Representative Mina M. Hibdon Memorial Highway nearby. The restaurant is also about a half-mile from Parkway Plaza, a prominent shopping destination, placing it within easy reach of both local residents and visitors.

Ray’s BBQ stands out in Norman’s dining scene for its deep community ties, family involvement, and consistently high-quality food. Its well-documented presence online, including a clean, search-optimized website and detailed menu offerings, reflects a business that values transparency and accessibility. The combination of personal history, culinary tradition, and strong customer engagement has solidified its reputation as a trusted local favorite.

As a cornerstone of Norman’s food culture, Ray’s BBQ brings the warmth of family and the richness of tradition to every meal, making it a defining presence in the city’s culinary landscape.

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AI Visibility Score

How visible is this business to AI-powered search engines

49 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
80/100
AI Trust Signals
75/100

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SEO Score

Technical SEO health and search engine optimization

77 /100
On-Page
70/100
Technical
82/100
Performance
74/100
Content
81/100

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Local SEO Coverage

Directory presence and NAP consistency

/100
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