50 / 100

BizScore

How we score
29
AI Visibility
28
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
—
Freshness
86
Google Rating
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Contact Information

Location

About CarMax of Rochester

CarMax of Rochester is an auto dealer in Rochester, New York, located at 3600 W Henrietta Rd. The store carries used SUVs, trucks, sedans, coupes, convertibles, luxury and sports cars, minivans, wagons, hatchbacks, vans, and hybrid, electric, PHEV, and diesel vehicles. Customers can shop the lot, take a test drive, and schedule an appointment, and the store also handles vehicle appraisals, instant offers for selling or trading a car, and financing options. Service and repair are available, including through RepairPal, a CarMax partner. The store holds a rating of 4.30 from customer reviews.

Store hours are noon to 7pm on Sunday, 11am to 8pm Monday through Friday, and 9am to 7pm on Saturday. Service and repair hours run 8am to 5pm Monday through Friday. The store offers chat and text support for questions, and appointments can be managed directly with the location. A limited warranty of 90 days or 4,000 miles, whichever comes first, applies, and the store advises verifying vehicle information before purchase. Listed prices exclude state and local taxes, title, registration, tags, and optional products or services, and vehicles are subject to prior sale.

The dealership sits on West Henrietta Road, about half a mile from Jefferson Road. Red Creek is roughly 0.3 miles away, as is Indykart Raceway. The Saunders Center for Orthopaedics and Physical Performance and The Marketplace Mall are each about half a mile from the store.

CarMax of Rochester pairs a broad used-vehicle inventory and in-store services with a positive rating from the customers who have reviewed it, serving car buyers and sellers in the Rochester area.

Score Summary

BizScoreAI scanned the website carmax.com on May 4, 2026. CarMax of Rochester has a BizScore of 50 out of 100. The website audit behind the SEO score ran on October 22, 2026.

  • AI Visibility29 out of 100
  • SEO71 out of 100
  • Google rating4.3 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 2 of 20 points.

Website audit sub-scores (out of 100): On-Page 88, Technical 71, Performance 76, Content 48.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, AI-Parseable Headings.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), Meta Description (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact CarMax of Rochester

AI Visibility Score

How visible is this business to AI-powered search engines

29 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
57/100
AI Trust Signals
10/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
88/100
Technical
71/100
Performance
76/100
Content
48/100

Ways to improve this score

Improve Content
Improve Technical
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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