AURA salt cave and wellness
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-
Address
6429 Transit Rd Suite 1
Amherst, NY -
Website
aurasaltcave.com
Location
About AURA salt cave and wellness
AURA salt cave and wellness is a Day Spa in Amherst, NY. The business provides a variety of all-natural and holistic services designed for the well-being of mind, body, and spirit, including halotherapy, massage, cupping, and reflexology. Their offerings also include hand and foot detox, infrared sauna, reiki, chakra balancing, sound healing, facials, and waxing. The spa maintains a 4.90 rating.
Founded in July 2017 by Kelly DeBerg, the business began with a salt cave, a hand and foot detox room, and two infrared saunas. Following an expansion in 2019, the facility doubled its space to include additional salt therapy and wellness rooms. The establishment also features a tea room and a retail selection that includes over 150 varieties of loose leaf teas, teaware, herbs, and honeys. Their shop is stocked with Himalayan pink salt products, gemstones, crystals, CBD products, essential oils, and various bath and body items. The team provides custom services such as personalized tea starter kits for corporate gifts, weddings, or parties, with all label printing and packaging completed in-house.
The business maintains a well-optimized website that search engines read cleanly.
AURA salt cave and wellness provides a calm, drug-free environment for holistic relief and improved wellness for all ages in the East Amherst community.
Score Summary
BizScoreAI scanned the website aurasaltcave.com on July 14, 2026. AURA salt cave and wellness has a BizScore of 64 out of 100.
- AI Visibility54 out of 100
- SEO78 out of 100
- Google rating4.9 out of 5
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 15 of 20 points.
Website audit sub-scores (out of 100): On-Page 76, Technical 94, Performance 87, Content 56.
Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, About/Team Page, XML Sitemap.
Areas to improve: 11 checks. FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), Weak Heading Structure (warning), Meta Description (warning), Author Signals (warning).
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Browse: Businesses in Amherst, NY · Day Spa in New York · Businesses in New York
AI engine reads
Read by AI engines 1 time in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
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