Aires Jewelers
Run a free full auditContact Information
-
Address
3 Harrison Ave
Parsippany, NJ 07950 -
Phone
(973) 292-0950 -
Website
airesjewelers.com -
Facebook page
facebook.com/AiresJewelers -
Hours
Tuesday: 10:00 AM - 5:00 PM
Wednesday: 10:00 AM - 5:00 PM
Thursday: 10:00 AM - 5:00 PM
Friday: 10:00 AM - 5:00 PM
Saturday: 10:00 AM - 5:00 PM
Location
About Aires Jewelers
Aires Jewelers is a jewelry store in Parsippany, NJ. The business provides a variety of specialized services including jewelry appraisals, gold and diamond buying, watch repairs, and custom jewelry design. They also offer full-service jewelry repairs, such as ring resizing, stone replacement, and gem polishing, and are authorized dealers for brands including Omega, Longines, Rado, Seiko, Shinola, and Michele. The establishment maintains a 5.00 rating.
Now in its 77th year and operated by a third generation of owners, the business utilizes a state-of-the-art studio that combines old-world craftsmanship with modern technology, including 3D printers, laser welding machines, and laser engravers. Their expert gemologists perform precise assessments of diamonds, gemstones, and gold for insurance valuations. Additionally, the store facilitates jewelry trade-ins and purchases gold and loose diamonds to assist customers in upgrading their collections.
Located on Harrison Ave, the business is situated about 0.3 miles from Lake Parsippany and a short drive from both Lake Parsippany Elementary School and Eastlake Elementary School.
The business maintains well-documented information online and features a well-optimized website that is easily read by search engines.
Aires Jewelers provides expert craftsmanship and specialized jewelry services to the Parsippany community.
Score Summary
BizScoreAI scanned the website airesjewelers.com on June 23, 2026. Aires Jewelers has a BizScore of 58 out of 100. The website audit behind the SEO score ran on October 27, 2026.
- AI Visibility40 out of 100
- SEO73 out of 100
- Google rating5.0 out of 5
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 12 of 20 points.
Website audit sub-scores (out of 100): On-Page 60, Technical 92, Performance 96, Content 43.
Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, About/Team Page, XML Sitemap.
Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Meta Description (failed), Speakable Schema (warning), Q&A Content (warning), Weak Heading Structure (warning), Author Signals (warning).
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Browse: Businesses in Parsippany, NJ · Jewelry Store in New Jersey · Businesses in New Jersey
AI engine reads
Read by AI engines 2 times in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
See the full AI visibility report for this businessContact Aires Jewelers
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