76 / 100

BizScore

How we score
69
AI Visibility
67
AI Ready
—
AI Agent ReadinessNot audited yet
79
SEO Performance
100
Freshness
96
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About P.C. Richard & Son of Paramus

P.C. Richard & Son of Paramus is an appliance store in Paramus, NJ. The retailer offers a wide selection of appliances, electronics, televisions, air‑conditioners, BBQs, mattresses and related accessories. It serves homeowners throughout Paramus, Fairlawn, River Edge and the broader Bergen County area, drawing on more than three decades of experience. Customers benefit from a low‑price guarantee and fast, free delivery, and the store holds a 4.80‑star rating based on 3,738 reviews.

Founded in 1909, P.C. Richard & Son has grown from a family‑run hardware shop in Brooklyn to America’s #1 family‑owned electronics and appliance retailer, a status it has maintained for over a century. The Paramus location emphasizes personal service, positioning its staff as local experts who help shoppers choose everything from refrigerators and washers to the latest LG Signature OLED Transparent TV. The store highlights its long‑standing commitment to low prices, promising a refund of any price difference found elsewhere within 30 days. Its history page traces the company’s origins to Pieter Christian Richard’s immigration in 1899 and the subsequent involvement of his son A.J., underscoring a deep‑rooted tradition of customer‑focused sales.

The business enjoys a strong local reputation, reflected in consistently high customer ratings, and an established track record built on a large base of customer reviews.

With a century‑long legacy and a reputation for dependable value, P.C. Richard & Son stands out as a trusted appliance store for families in Paramus.

Services:

  • Appliance Sales
  • Credit Card Services
  • Customer Service
  • Electronics Retail
  • Free Next Day Delivery
  • Open-Box Appliances
  • Weekly Circular
  • Weekly Circular Deals

Score Summary

BizScoreAI scanned the website pcrichard.com on June 17, 2026. P.C. Richard & Son of Paramus has a BizScore of 76 out of 100. The website audit behind the SEO score ran on October 27, 2026.

  • AI Visibility69 out of 100
  • SEO79 out of 100
  • Google rating4.8 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 26 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 91, Technical 100, Performance 75, Content 48.

Strengths: 8 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, AI-Parseable Headings, Meta Description, About/Team Page.

Areas to improve: 4 checks. FAQPage Schema (failed), Speakable Schema (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 7 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact P.C. Richard & Son of Paramus

AI Visibility Score

How visible is this business to AI-powered search engines

69 /100
AI Discovery
100/100
Structured Data
32/100
Content Readiness
87/100
AI Trust Signals
50/100

Ways to improve this score

FAQPage Schema Missing
XML Sitemap Missing
Author Signals Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
91/100
Technical
100/100
Performance
75/100
Content
48/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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