64 / 100

BizScore

How we score
54
AI Visibility
37
AI Ready
—
AI Agent ReadinessNot audited yet
76
SEO Performance
—
Freshness
68
Google Rating
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Contact Information

Location

About Broad St Auto Sales

Broad St Auto Sales is an auto dealer in Newark, NJ, located at 1155-1161 Broad St. The business sells pre-owned cars, SUVs, minivans, trucks, and pickups from brands including Audi, BMW, Ford, Hyundai, Kia, Land Rover, Mercedes-Benz, Nissan, Porsche, Toyota, and Volkswagen. It serves customers in Essex County, Harrison, Kearny, East Orange, Irvington, Orange, Hillside, Belleville, North Arlington, South Orange, Bloomfield, Maplewood, Elizabeth, Union, Bayonne, and West Orange. The dealership holds a rating of 3.40 based on 59 reviews.

Broad St Auto Sales Corp operates with showroom hours from 10:00 AM to 7:00 PM Monday through Saturday, and is closed on Sunday. The business provides sales and financing services, offering pre-approval in minutes through relationships with most banks and lending institutions in New Jersey. It provides sub-prime financing options for customers with good, bad, or no credit history. The inventory includes vehicles that are inspected and often eligible for extended service contracts and warranties. Customers can contact the sales team at (973) 320-3173 or call or text at (973) 604-3538. The dealership features inventory tools to view used cars, including price-reduced options and vehicles under various price points.

The business has a steady record of repeat and referred customers. This reputation reflects the trust built through its financing assistance and vehicle selection in the Newark area.

Broad St Auto Sales continues to serve Newark and surrounding communities with its selection of pre-owned vehicles and financing options.

The business sits on Broad Street in Newark, just steps from the main road and about a tenth of a mile from Emmet Street and Jackson Park. It is also located within a short walk of Bridge 9.84 and Tichenor Park.

BizScoreAI awarded the business a Content score of 100 out of 100, which measures whether the website carries substantial, relevant content that search engines reward with better visibility. The platform gave a Content Quality score of 75 out of 100, measuring whether the website answers customer questions and describes pages clearly so AI assistants can quote the content directly. BizScoreAI also notes that the business ranks number 3 of 22 Auto Dealer businesses scored in Newark.

Score Summary

BizScoreAI scanned the website merriam-webster.com on May 13, 2026. Broad St Auto Sales has a BizScore of 64 out of 100. The website audit behind the SEO score ran on October 23, 2026.

  • AI Visibility54 out of 100
  • SEO76 out of 100
  • Google rating3.4 out of 5

Website audit sub-scores (out of 100): On-Page 79, Technical 99, Performance 67, Content 60.

Strengths: 4 checks passed. Meta Description, AI-Parseable Headings, AI Crawler Access, About/Team Page.

Areas to improve: 9 checks. FAQPage Schema (failed), Organization Schema (failed), Speakable Schema (failed), BreadcrumbList (warning), AggregateRating (warning), Q&A Content (warning), llms.txt (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Broad St Auto Sales

AI Visibility Score

How visible is this business to AI-powered search engines

54 /100

Ways to improve this score

FAQPage Schema
Organization Schema
BreadcrumbList
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

76 /100
On-Page
79/100
Technical
99/100
Performance
67/100
Content
60/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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