Run a free full auditMorlees is a women's clothing store in Jersey City, NJ, located at 160 Newark Avenue. The business offers a wide range of footwear and apparel for all customers, including brands such as Birkenstock and Patagonia. Specific items available include Birkenstock Arizona styles in sizes ranging from 36 to 47, the Arizona Big Buckle Eva, Patagonia W's Tidal Threads Dress, and Patagonia M's Cap Cool Daily Shirt. The store has served the Jersey City community since 1965 and holds a rating of 4.30 based on 36 reviews.
Robyn Grodner owns the family-owned store. She is the daughter of Morton Lee Grodner, who co-founded the business in 1965. For 61 years, Morlees has remained on the same block in downtown Jersey City. The inventory features styles from sharp suits and streetwear to boots and sneakers. The store operates a loyalty program to reward frequent shoppers. Robyn Grodner, who was born and raised in Jersey City, serves as manager, buyer, and window designer. She aims to provide a family-oriented atmosphere where customers feel welcome.
Morlees maintains a solid reputation among the customers it has served. It has a steady record of repeat and referred customers. The business is known for its trusted service and long-standing presence in the neighborhood.
Located at Newark Avenue, Morlees brings decades of local style to Jersey City, offering quality footwear and apparel with a personal touch that keeps the community coming back.
BizScoreAI gives Morlees a Performance score of 95 out of 100. This measures how quickly the website loads, which keeps visitors on the page and is one of the factors search engines use in ranking. The business also has a Discoverability score of 75 out of 100. This measures whether AI crawlers are allowed in and can find every page of the website, the first step before any AI assistant can recommend the business.
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BizScoreAI scanned the website morlees.com on May 5, 2026. morlees has a BizScore of 59 out of 100. The website audit behind the SEO score ran on October 22, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 5 of 30 points, AI Trust Signals 12 of 20 points.
Website audit sub-scores (out of 100): On-Page 81, Technical 86, Performance 74, Content 75.
Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, About/Team Page, XML Sitemap.
Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (failed), Content Too Thin (failed), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).
Browse: Businesses in Jersey City, NJ · Businesses in New Jersey
Read by AI engines 2 times in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
See the full AI visibility report for this business