Citizens of Irvington

Mortgage Broker Irvington, NJ
56 / 100

BizScore

How we score
37
AI Visibility
40
AI Ready
—
AI Agent ReadinessNot audited yet
81
SEO Performance
—
Freshness
66
Google Rating
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Contact Information

Location

About Citizens of Irvington

Citizens is a mortgage broker in Irvington, New Jersey, serving individuals and families seeking home financing solutions. The business offers a range of services including home borrowing, down payment assistance, closing cost guidance, and clear, transparent loan terms to support customers through the mortgage process. Clients can access these services in person at the Irvington branch located at 1331 Springfield Ave, or through online banking and mobile tools. The branch also provides checking and savings accounts, student loans, credit cards, and other financial products. With a 3.30 rating, Citizens is recognized for its accessible services and customer-focused approach in the local community.

The Irvington branch emphasizes personalized banking with solutions tailored to individual needs. It offers instant debit card issuance, in-branch consultations, and a full suite of financial products designed to support long-term goals such as homeownership, college savings, and retirement planning. The branch operates from 9:00 AM to 4:00 PM Monday through Friday, with Saturday hours from 9:00 AM to 12:00 PM, and is closed on Sundays. Customers can also manage accounts remotely through the Citizens Mobile App, which enables secure access to balances, bill payments, transfers, and ATM locations.

Located on Springfield Avenue, the branch sits approximately 0.7 miles from Florence Avenue Elementary School and is just a short walk from Boyden Park, a local green space. It is also within a half-mile radius of Immaculate Heart of Mary School and lies near Sanford Avenue and Stuyvesant Avenue, with Springfield Avenue serving as the primary thoroughfare. The proximity to residential neighborhoods and public institutions underscores its accessibility within the community.

Citizens is known for its well-optimized website and thorough online presence, with clearly documented information that helps customers find services and branch details with ease. The business maintains a consistent and reliable digital footprint, enhancing trust and transparency. It stands out for its comprehensive product offerings and commitment to making financial services approachable and straightforward.

In Irvington, Citizens plays a vital role in helping residents achieve financial milestones, particularly in home ownership, with a local presence that reflects deep community engagement.

Score Summary

BizScoreAI scanned the website locations.citizensbank.com on July 15, 2026. Citizens of Irvington has a BizScore of 56 out of 100. The website audit behind the SEO score ran on October 30, 2026.

  • AI Visibility37 out of 100
  • SEO81 out of 100
  • Google rating3.3 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 12 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 77, Technical 96, Performance 72, Content 80.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Google Business Profile Link, Hyperlocal Targeting, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 10 checks. llms.txt (failed), FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Organization Schema (warning), Speakable Schema (warning), Local Multimedia (warning), Q&A Content (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Citizens of Irvington

AI Visibility Score

How visible is this business to AI-powered search engines

37 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
40/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
LocalBusiness Schema
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

81 /100
On-Page
77/100
Technical
96/100
Performance
72/100
Content
80/100

Ways to improve this score

Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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