55 / 100

BizScore

34
AI Visibility
AI Agent ReadinessNot audited yet
82
SEO Performance
96
Google Rating

Contact Information

Location

About Hoboken Gold & Diamonds

Hoboken Gold & Diamonds is a pawn shop in Hoboken, New Jersey, specializing in custom engagement rings, wedding bands, jewelry repairs, and the purchase and sale of gold, silver, diamonds, and other precious stones. The business has served the local community since 1978 and is known for its on-site manufacturing, GIA-certified natural diamonds, and lab-grown diamond offerings. Located at 115 Washington Street, it operates in the heart of Hoboken’s downtown neighborhood and is recognized for its long-standing reputation and personalized service. With a 4.80 rating based on five reviews, the shop is noted for its expertise and customer trust.

The business was founded in 1978 by Joseph Lenardo with help from Nick Sasso, and has remained family-owned and operated through generations. Anthony Lenardo, Joseph’s son, currently leads the store, maintaining the legacy established over decades. The company once expanded to locations in Jersey City and Bayonne but has since focused its operations on the original Washington Street location. All services, including design, appraisal, repair, and customization, are conducted in-house, reinforcing the shop’s commitment to craftsmanship and personal attention.

Situated on Washington Street, Hoboken Gold & Diamonds is located just a short walk from Hoboken City Hall, the Hoboken Police Station, and the Passport Health Hoboken Travel Clinic, all within a quarter-mile radius. It is also near the bustling downtown district and adjacent to Newark Street, placing it at the center of the city’s commercial and civic life.

The shop’s enduring presence in Hoboken, combined with its hands-on approach to jewelry design and its reputation for quality and authenticity, establishes it as a trusted name in the region. Its long history and consistent service reflect a deep connection to the community, making it a local staple for both personal and financial jewelry needs.

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AI Visibility Score

How visible is this business to AI-powered search engines

34 /100
AI Discovery
0/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
65/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

80 /100
On-Page
80/100
Technical
91/100
Performance
75/100
Content
74/100

Ways to improve this score

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Local SEO Coverage

Directory presence and NAP consistency

/100
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