58 / 100

BizScore

How we score
20
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
57
SEO Performance
—
Freshness
92
Google Rating
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Contact Information

Location

About Westlie Motor Company

Westlie Motor Company is an Auto Dealer in Minot, ND, located at 500 S Broadway. The dealership specializes in Ford vehicles, offering a full range of new and pre-owned inventory including the F-150, Super Duty, Maverick, Ranger, Mustang, Mach-E, Escape, Edge, Explorer, Expedition, Bronco, and Bronco Sport. It serves customers in Minot, Bismarck, and Williston, providing sales, financing, and service for new and used vehicles. The business holds a rating of 4.60 based on 1893 reviews.

Operating since 1921, the family-owned business originally opened on Central Ave before moving to its current South Broadway location in 1958. It maintains dedicated departments for sales, service, parts, and Super Duty vehicles, with specific hours for each. The sales team is led by Dealer Principals Steve Blasing and Derek Blasing, supported by General Manager Marc Mueller and a large staff of sales, finance, and service representatives.

The dealership has been recognized as a Ford President’s Award winner eight times and voted the #1 new car dealer in Minot by readers for five consecutive years. It emphasizes long-term employee relationships, with many staff members having served the company for decades, reflecting its status as one of the largest employers in Northwest North Dakota.

Westlie Motor Company stands among the strongest auto dealers locally, known for its solid reputation and established track record built on a large base of customer reviews. Its consistent recognition by Ford and the community highlights its commitment to customer satisfaction and service excellence.

With over a century of operation and numerous industry awards, Westlie Motor Company remains a trusted automotive provider in Minot, ND.

Westlie Motor Company sits on South Broadway in Minot, ND, near the intersection with Burdick Expressway West. The dealership is located about a tenth of a mile from Trinity Health West and close to the Minot City Transit Transfer Point.

BizScoreAI assigns Westlie Motor Company a Technical score of 88 out of 100, ensuring the website is secure and easily readable by search engines. The business also achieves a Content Quality score of 75 out of 100, which means the site clearly answers customer questions and provides content that AI assistants can quote directly.

Score Summary

BizScoreAI scanned the website teams.microsoft.com on July 22, 2026. Westlie Motor Company has a BizScore of 58 out of 100.

  • AI Visibility20 out of 100
  • SEO57 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 0 of 20 points.

Website audit sub-scores (out of 100): On-Page 12, Technical 59, Performance 100, Content 55.

Strengths: 3 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content.

Areas to improve: 8 checks. llms.txt (failed), Structured Data (failed), Content Too Thin (failed), Meta Description (failed), Weak Heading Structure (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Westlie Motor Company

AI Visibility Score

How visible is this business to AI-powered search engines

20 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
33/100
AI Trust Signals
0/100

Ways to improve this score

llms.txt Missing
Structured Data
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

57 /100
On-Page
12/100
Technical
59/100
Performance
100/100
Content
55/100

Ways to improve this score

Improve On-Page
Improve Content
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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