FirstHealth Convenient Care-Pinehurst

Urgent Care Pinehurst, NC
52 / 100

BizScore

How we score
38
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
63
SEO Performance
—
Freshness
66
Google Rating
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Contact Information

Location

About FirstHealth Convenient Care-Pinehurst

FirstHealth Convenient Care-Pinehurst is an urgent care clinic located in Pinehurst, North Carolina, serving the local community with accessible medical services for non-life-threatening conditions. The clinic provides walk-in care for minor injuries, illnesses, and preventive health needs, operating as part of FirstHealth of the Carolinas, a nonprofit health care system based in the area. It is situated at 150 Ivey Ln Suite A, offering convenient access to residents across Pinehurst and surrounding regions. While the clinic holds a 3.30 rating based on customer reviews, it is part of a larger health system recognized for patient experience, including Moore Regional Hospital’s 2026 Outstanding Patient Experience Award from Healthgrades.

The clinic operates within a broader network of healthcare services offered by FirstHealth of the Carolinas, which includes four licensed hospitals with a total of 610 beds. The organization emphasizes patient-centered care, as reflected in its focus on accessible services, wellness education, and community health initiatives. Through its website, FirstHealth shares resources on topics such as healthy eating, gut health, and skin protection during summer months, underscoring its commitment to preventive care and patient education.

Located on Ivey Lane, the clinic sits about a third of a mile from Beulah Hill Road North and NC 211 Highway, placing it within easy reach of major local routes. It is also approximately 0.6 miles from Blue Pond and 0.7 miles from Joes Fork, with Horse Creek and the Carolina Philharmonic arts center lying within a mile and a half, respectively. These natural and cultural landmarks define the surrounding area.

Though specific strengths in service quality or patient recognition are not detailed in the score_strengths, the clinic’s integration within a recognized nonprofit health system reflects its role in delivering consistent, community-focused care. As a trusted medical presence in Pinehurst, FirstHealth Convenient Care-Pinehurst supports the health and well-being of residents through accessible, timely services.

Score Summary

BizScoreAI scanned the website firsthealth.org on July 17, 2026. FirstHealth Convenient Care-Pinehurst has a BizScore of 52 out of 100.

  • AI Visibility38 out of 100
  • SEO63 out of 100
  • Google rating3.3 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 18 of 30 points, AI Trust Signals 7 of 20 points.

Website audit sub-scores (out of 100): On-Page 66, Technical 72, Performance 63, Content 50.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Google Business Profile Link, Hyperlocal Targeting, Local Multimedia, AI-Parseable Headings, Meta Description.

Areas to improve: 8 checks. llms.txt (failed), Structured Data (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact FirstHealth Convenient Care-Pinehurst

AI Visibility Score

How visible is this business to AI-powered search engines

38 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
60/100
AI Trust Signals
35/100

Ways to improve this score

llms.txt Missing
Structured Data
LocalBusiness Schema
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

63 /100
On-Page
66/100
Technical
72/100
Performance
63/100
Content
50/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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