Integrative Chiropractic of Morrisville

Chiropractor Morrisville, NC
40 / 100

BizScore

How we score
37
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
29
SEO Performance
—
Freshness
98
Google Rating
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Contact Information

Location

About Integrative Chiropractic of Morrisville

Integrative Chiropractic is a chiropractor in Morrisville, NC. The practice provides family chiropractic care for residents of Morrisville, Apex, Cary, and surrounding areas, utilizing an integrated model that combines chiropractic adjustments with physical therapy, massage, and laser therapy. The clinic serves patients of all ages, including prenatal and pediatric patients, teens, young adults, athletes, desk workers, and those seeking preventative care or relief from chronic pain. The team addresses a wide range of musculoskeletal issues, including back and neck pain, joint stiffness, headaches, and athletic performance improvement. The practice accepts most insurance plans and assists with auto-related, work-related, and personal injury matters. Business hours include Monday through Wednesday from 9:00 am to 5:00 pm, Friday from 9:00 am to 12:00 pm, and by appointment only on Tuesday and Thursday.

The clinic is led by Dr. Steve Palazzo, who developed an integrative model of health care that he considers his biggest accomplishment. Dr. Palazzo earned his Doctor of Chiropractic degree from the University of Bridgeport College of Chiropractic after attending SUNY Stony Brook. He holds a background in college football and art, which informed his early interest in body mechanics and anatomy. Following his graduation, Dr. Palazzo served as an Associate Professor of Clinical Sciences at his alma mater, where he instructed future chiropractors on advanced adjusting, rehabilitation procedures, and clinical management. He also published in textbooks and lectured across the United States while continuing to see patients in private practice. His approach emphasizes conservative, hands-on care that treats the whole body without relying on medicine or surgery.

The practice is located at 6406 McCrimmon Pkwy, Ste 230, in Morrisville.

Integrative Chiropractic holds a rating of 4.90 based on customer reviews. The clinic focuses on evidence-based, noninvasive treatments designed to restore movement and support overall function. By combining traditional chiropractic therapies with modern tools, the team aims to help patients achieve better health, mobility, and well-being in the Morrisville community.

Services:

  • Chiropractic Adjustments
  • Deep Tissue Laser
  • Physical Therapy / Therapeutic Exercises
  • Soft Tissue / Myofascial Release
  • Sports Chiropractic

Score Summary

BizScoreAI scanned the website integrativechiro.com on June 4, 2026. Integrative Chiropractic of Morrisville has a BizScore of 40 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility37 out of 100
  • SEO29 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 21 of 30 points, AI Trust Signals 6 of 20 points.

Website audit sub-scores (out of 100): On-Page 10, Technical 15, Performance 86, Content 5.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, Meta Description.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Integrative Chiropractic of Morrisville

AI Visibility Score

How visible is this business to AI-powered search engines

37 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
70/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
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SEO Score

Technical SEO health and search engine optimization

29 /100
On-Page
10/100
Technical
15/100
Performance
86/100
Content
5/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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