Run a free full auditOld Edwards Inn and Spa is a hotel in Highlands, NC. Perched atop the southwestern plateau of North Carolina’s Blue Ridge Mountains, the property anchors the town’s Main Street and offers guests a retreat focused on relaxation, dining, and golf. The inn features a robust menu of holistic spa treatments, including stress relief, muscle recovery, and skin care services tailored by expert therapists. Dining options range from a fine-dining European-inspired restaurant and a wine garden to freshly made Neapolitan pizza and a lounge for cocktails. Guests also have access to two premier golf courses, the Old Edwards Club and GlenCove, both reflecting the region’s natural beauty. Accommodations include the Historic Inn, Hickory, The Lodge, Falls Cottages, and Oak Over Main Residences, each designed with rich fabrics and European-style furnishings to provide a distinctive character for every stay.
Rooted in the timeless beauty of Highlands, the inn has welcomed guests since 1878. Its history begins when John Norton built Central House, the area’s earliest boarding house, which was later managed by David and Martha Norton for nearly two decades. In 1935, J. Grover "Diamond Joe" Edwards and his wife Minnie Zoellner Edwards purchased the property, renaming and expanding it into Hotel Edwards. The establishment has been refined through generations of dedicated families, evolving from a historic boarding house into a luxurious retreat. Property highlights include complimentary Wi-Fi and parking, two heated saltwater outdoor pools, and a central location that provides access to local shopping and event venues.
The business holds a rating of 4.70 based on 939 reviews, reflecting a strong local reputation and an established track record built on a large base of customer feedback. This consistent high level of satisfaction underscores the inn’s standing in the community.
Old Edwards Inn and Spa combines a rich 140-year history with modern luxury amenities, serving as a distinctive retreat for visitors seeking relaxation and hospitality in the Blue Ridge Mountains of Highlands, NC.
BizScoreAI scanned the website oldedwardsinn.com on September 26, 2026. Old Edwards Inn and Spa has a BizScore of 69 out of 100.
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 11 of 30 points, AI Trust Signals 15 of 20 points.
Website audit sub-scores (out of 100): On-Page 92, Technical 94, Performance 70, Content 79.
Strengths: 7 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Google Business Profile Link, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 10 checks. FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Author Signals (warning).
Browse: Hotel in North Carolina · Businesses in North Carolina
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