New Nearly New Thrift Shop

Thrift Store Durham, NC
65 / 100

BizScore

How we score
54
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
77
SEO Performance
—
Freshness
74
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About New Nearly New Thrift Shop

New Nearly New Thrift Shop is a thrift store in Durham, North Carolina. The shop sells donated clothing and household items, including furniture, jewelry, and decorations, to serve the local community. The organization operates with a mission to provide free clothing and essential items to people in need throughout Durham and North Carolina.

As a 501(c)(3) nonprofit, this shop honors the legacy of the original Nearly New thrift store, which served the area for 52 years. The current team includes many individuals who were involved with the previous establishment. The organization aims to donate at least one item to those in need for every single item sold. This mission is supported through the sale of donated goods, community volunteering, and various forms of donations, including cash, in-kind gifts, and bequests. To distribute these items, the shop works with several charitable partners, such as the Mustard Seed Project and various rescue ministries.

Located on Hillsborough Road, the shop is situated near the intersection of Hillandale Road and is a short drive from the Crest Street Park. The location is also positioned near the Durham Freeway.

The business maintains well-documented information online and features a well-optimized website that is easily read by search engines.

New Nearly New Thrift Shop provides a meaningful way for the Triangle area to shop sustainably while directly supporting neighbors in need throughout Durham.

Score Summary

BizScoreAI scanned the website newnearlynew.com on June 30, 2026. New Nearly New Thrift Shop has a BizScore of 65 out of 100.

  • AI Visibility54 out of 100
  • SEO77 out of 100
  • Google rating3.7 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 68, Technical 95, Performance 77, Content 66.

Strengths: 7 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Q&A Content, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 6 checks. FAQPage Schema (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 7 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact New Nearly New Thrift Shop

AI Visibility Score

How visible is this business to AI-powered search engines

54 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
70/100

Ways to improve this score

FAQPage Schema Missing
Content Too Thin
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

77 /100
On-Page
68/100
Technical
95/100
Performance
77/100
Content
66/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business