Ellis Family Law, P.L.L.C. of Durham

Family Lawyer Durham, NC
61 / 100

BizScore

How we score
46
AI Visibility
57
AI Ready
—
AI Agent ReadinessNot audited yet
79
SEO Performance
100
Freshness
94
Google Rating
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Contact Information

Location

About Ellis Family Law, P.L.L.C. of Durham

Ellis Family Law, P.L.L.C. is a Family Lawyer in Durham, NC. The firm serves families in Durham, Raleigh, Cary, Wake Forest, and Pittsboro, maintaining offices in each of these locations. The firm provides representation in divorce, child custody, child support, alimony, asset division, and estate planning. The legal team is led by Gray Ellis, Autumn Osbourne, and Amanda Knight, who are all board-certified specialists in family law by the North Carolina State Board of Legal Specialization. The firm holds a rating of 4.70 based on 173 reviews.

The attorneys handle complex divorces involving substantial assets, long-term financial interests, and high-conflict custody matters. They offer strategic counsel for dividing assets and debts, establishing or modifying child support, and navigating alimony based on lifestyle and earning capacity. The firm also provides personalized estate planning services, including wills and trusts, to protect assets and set clear expectations for beneficiaries. Clients meet personally with a partner or senior attorney during the first consultation to discuss their story and goals. The firm assigns the attorney best suited to the client’s specific situation, considering experience, skill set, and personality. Clients work with one lawyer for the duration of their case, ensuring they do not pass to junior associates.

The firm maintains more offices across the Triangle than any other family law firm in the area. They emphasize a direct attorney-client relationship, avoiding salespeople or lead generation. Clients are assured that their case will be handled with care, professionalism, and respect. The firm’s approach focuses on protecting the client’s future and providing steady, strategic guidance through difficult family law challenges. They aim to ensure clients can face the future.

Ellis Family Law, P.L.L.C. is known for its strong local reputation and established track record, reflected in consistently high customer ratings and a large base of 173 reviews. The firm’s board-certified specialists in family law provide skilled representation and understanding guidance to clients throughout the Triangle area. Their depth of experience and dedication to excellence help clients through difficult times.

Ellis Family Law, P.L.L.C. combines board-certified expertise with a client-centered approach, making it a trusted choice for family law matters in Durham and the surrounding Triangle communities.

The firm is located on Shannon Road, just steps from Martin Luther King Jr Parkway and within a tenth of a mile of the Southwest Branch Durham County Public Library.

BizScoreAI awarded the firm a perfect 100 out of 100 for Content Quality, ensuring the website clearly answers customer questions in a way that AI assistants can quote directly. The business also received a 96 out of 100 for Technical score, confirming that the site is secure and easily readable by search engines. Additionally, the firm ranks number 2 of 4 Family Lawyer businesses that BizScoreAI has scored in Durham.

Score Summary

BizScoreAI scanned the website ellisfamilylaw.com on June 10, 2026. Ellis Family Law, P.L.L.C. of Durham has a BizScore of 61 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility46 out of 100
  • SEO79 out of 100
  • Google rating4.7 out of 5

AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 11 of 25 points, Content Readiness 23 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 79, Technical 91, Performance 87, Content 58.

Strengths: 7 checks passed. AI Content Blocking, Organization Schema, Rich Schema Types, Q&A Content, AI-Parseable Headings, Meta Description, XML Sitemap.

Areas to improve: 6 checks. llms.txt (failed), AI Crawler Access (failed), FAQPage Schema (failed), Speakable Schema (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Ellis Family Law, P.L.L.C. of Durham

AI Visibility Score

How visible is this business to AI-powered search engines

46 /100
AI Discovery
0/100
Structured Data
44/100
Content Readiness
77/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
AI Crawler Access
FAQPage Schema Missing
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SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
79/100
Technical
91/100
Performance
87/100
Content
58/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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