Run a free full auditFirefly Running is a Personal Trainer in St. Michael, MN, located at 1462 Janett Ave NE. The business provides personal distance running coaching to runners of all ages and distances, specializing in marathon training while also assisting clients aiming for their first 5k. The coach serves neighboring communities including Albertville, Rogers, Elk River, Hanover, Monticello, and Maple Grove. Firefly Running holds a 5.00 rating based on customer reviews.
The Firefly approach focuses on listening to client objectives to develop specific training programs that help clients achieve their goals. The coach monitors progress, provides coaching through difficulties, and acts as an accountability partner. The founder’s journey began in September 2000 after completing the City of Lakes 25k, a feat achieved after a grueling training period despite being a smoker at the time. Six years later, after the birth of his daughter, he committed to quitting smoking to set a better example. Although he initially struggled with fitness after quitting, he was inspired by his wife’s dedication to training for her first half marathon. This inspiration led him to restart his own fitness journey and eventually establish the coaching service to share the joy of running.
The business offers tailored workouts and progress monitoring to help athletes reach their potential. For example, the coach has worked with an aspiring track star who ran a 6:30 mile without prior training but needed focused workouts to compete effectively. Another client, new to running but aiming for his first marathon before a landmark birthday, received a training cycle developed in parallel with his chiropractor to ensure he could run pain free. The coach provides tips, recipes, and motivation to help clients share in the experience of running.
Firefly Running is known for its positive rating from the customers who have reviewed it. The coach provides personalized support and accountability to help clients of all experience levels achieve their running goals.
Firefly Running combines personalized coaching with a supportive approach to help runners in St. Michael and surrounding areas achieve their fitness goals.
Located on Janett Ave NE, the business sits about 0.4 miles from Lake Wilhelm and roughly 1.4 miles from Uhl Lake.
BizScoreAI gives the business a Performance score of 82 out of 100, which measures how quickly the website loads to keep visitors on the page and help with search engine ranking. The Content Quality score is 75 out of 100, reflecting clear page descriptions that answer customer questions and allow AI assistants to quote the content directly.
BizScoreAI scanned the website fireflyrunning.com on June 8, 2026. Firefly Running has a BizScore of 57 out of 100. The website audit behind the SEO score ran on October 25, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 11 of 30 points, AI Trust Signals 17 of 20 points.
Website audit sub-scores (out of 100): On-Page 69, Technical 76, Performance 82, Content 48.
Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Speakable Schema (warning), Q&A Content (warning), AI-Parseable Headings (warning), Author Signals (warning).
Browse: Businesses in St. Michael, MN · Personal Trainer in Minnesota · Businesses in Minnesota
Read by AI engines 5 times in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
See the full AI visibility report for this business