Run a free full auditMichaelson Funeral Home is a Funeral Home in Owatonna, MN, located at 1930 Austin Rd. The business serves families in Owatonna, West Concord, Kenyon, and the surrounding areas with dignity, respect, and compassion. The staff is experienced in a variety of funeral services and can help celebrate a loved one’s life regardless of religion, culture, or budget. It holds a rating of 3.90 based on 7 reviews.
The business traces its origins to William H. Montgomery, who moved to Owatonna in 1887 to start a furniture and undertaking business. He partnered with Wilbur C. Boice, one of Minnesota’s first licensed embalmers, followed by Homer Hanna in 1907. William Meyer joined in 1921 and drove the construction of a facility at 303 S. Cedar Ave., which opened in 1938. Gene Michaelson purchased the business in 1979, renaming it Michaelson Funeral Home and acquiring the West Concord Funeral Chapel. Cory Michaelson joined the firm in 1996 and purchased the funeral homes in 2006, later acquiring Hanson Funeral Home in Kenyon in 2008. The current facility at 1930 Austin Rd. was built in 1998 and occupied in November of that year. The business considers itself one of the oldest continually operated businesses in Steele County.
Michaelson Funeral Home is the only funeral home in Steele County with an on-site crematory. Service offerings include traditional burials with options for visitations, funerals, or graveside ceremonies, as well as various cremation arrangements. Families can choose to hold services in the funeral home chapel, at a church, or at another chosen venue. Personalization options include tribute videos, keepsakes, and live streaming for remote attendees. The home also provides specialized veteran services, assisting families with securing U.S. Department of Veterans Affairs benefits and coordinating military funeral honors.
The staff includes licensed professionals such as Cory Michaelson, who holds a Bachelor of Science in Mortuary Science and an MBA, Corbin Brocker, who served in the U.S. Navy before earning his degree in Mortuary Science, and Bridgett, who is licensed in Minnesota, Wisconsin, and Iowa. John joined the team in June 2025, bringing experience from Hutchinson, Mankato, and Lindstrom. Emma Neeser is also part of the staff.
Michaelson Funeral Home combines its deep local roots with specialized on-site cremation services to provide dignified care for families in Owatonna and the surrounding communities.
Michaelson Funeral Home is located on Austin Road in Owatonna, Minnesota, situated about a tenth of a mile from the Steele County Veterans Memorial and the Steele County Historical Society.
BizScoreAI awarded the business a Content Quality score of 100 out of 100, which means the website clearly answers customer questions and provides descriptions that AI assistants can quote directly. The business received a Technical score of 91 out of 100.
BizScoreAI scanned the website michaelsonfuneral.com on July 19, 2026. Michaelson Funeral Home has a BizScore of 53 out of 100.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 16 of 30 points, AI Trust Signals 15 of 20 points.
Website audit sub-scores (out of 100): On-Page 77, Technical 91, Performance 82, Content 43.
Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Local Multimedia, Q&A Content, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 10 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Weak Heading Structure (warning), Author Signals (warning).
Browse: Businesses in Owatonna, MN · Funeral Home in Minnesota · Businesses in Minnesota
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