Champs Sports of Duluth

Sporting Goods Store Duluth, MN
53 / 100

BizScore

How we score
36
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
77
SEO Performance
—
Freshness
82
Google Rating
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Contact Information

Location

About Champs Sports of Duluth

Champs Sports is a Sporting Goods Store in Duluth, MN. They specialize in providing the latest shoes and clothing from popular brands such as Jordan, Nike, adidas, and New Balance. Champs Sports caters to men, women, and kids with a wide range of products including new arrivals, sales, and back-to-school outfits. With a rating of 4.10, they are known for their diverse selection and competitive pricing.

Champs Sports offers various ways for customers to shop, including online reservations through their app, in-store pickup, and the convenience of Buy Online, Pick up in Store. They also have a strong focus on customer loyalty with FLX Rewards, which provides exclusive savings and rewards to members. Their store is well-equipped to handle back-to-school shopping needs, offering everything from shoes and clothing to backpacks.

Champs Sports has a well-optimized website that ensures easy navigation for customers and clean readability for search engines. This allows potential shoppers in Duluth to quickly find what they need and have a seamless online experience when looking through their extensive collection of sporting goods.

In Duluth, Champs Sports stands out as the go-to destination for high-quality sports apparel and footwear from leading brands, making them an essential part of the local sporting community.

Score Summary

BizScoreAI scanned the website champssports.com on July 15, 2026. Champs Sports of Duluth has a BizScore of 53 out of 100.

  • AI Visibility36 out of 100
  • SEO77 out of 100
  • Google rating4.1 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 18 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 75, Technical 86, Performance 57, Content 89.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Local Multimedia, Q&A Content, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 10 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Champs Sports of Duluth

AI Visibility Score

How visible is this business to AI-powered search engines

36 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
60/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt
FAQPage Schema Missing
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

77 /100
On-Page
75/100
Technical
86/100
Performance
57/100
Content
89/100

Ways to improve this score

Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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