Puzzles Insurance – Frank Perez Agency

Insurance Agent Sturgis, MI
55 / 100

BizScore

How we score
40
AI Visibility
20
AI Ready
—
AI Agent ReadinessNot audited yet
69
SEO Performance
—
Freshness
84
Google Rating
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Contact Information

Location

About Puzzles Insurance – Frank Perez Agency

Puzzles Insurance - Frank Perez Agency is an insurance agent in Sturgis, MI. The agency provides a variety of coverage options for individuals and businesses, including auto, homeowners, commercial, life, health, and toy insurance. Their specialized toy insurance covers recreational vehicles such as ATVs, boats, motorcycles, RVs, and snowmobiles, as well as collectible items. The agency serves the Sturgis area and also maintains a presence in Big Rapids, Cadillac, and Portage.

The agency approaches insurance with the philosophy that every piece of a client's life is important, much like a puzzle. They focus on protecting essential assets, from homes and vehicles to businesses and family members. Beyond standard policies, they offer guidance on understanding liability and coverage to help clients avoid unforeseen expenses. The agency is also able to assist Spanish-speaking clients.

Located on S Centerville Rd, the office is situated about 0.2 miles from Arthur Carl's Park and 0.4 miles from Wenzel School. The business is a short drive from West Chicago Road and near Park Street School.

The agency is recognized for providing well-documented business information that is easily accessible to the community. Their commitment to service is reflected in their 4.20 rating, demonstrating a reputation for reliability and helpfulness.

Puzzles Insurance - Frank Perez Agency remains a dedicated resource for all your insurance needs in Sturgis.

Score Summary

BizScoreAI scanned the website puzzlesinsurance.com on June 4, 2026. Puzzles Insurance - Frank Perez Agency has a BizScore of 55 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility40 out of 100
  • SEO69 out of 100
  • Google rating4.2 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 14 of 30 points, AI Trust Signals 8 of 20 points.

Website audit sub-scores (out of 100): On-Page 61, Technical 69, Performance 80, Content 65.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, AI-Parseable Headings, XML Sitemap.

Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Q&A Content (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Puzzles Insurance – Frank Perez Agency

AI Visibility Score

How visible is this business to AI-powered search engines

40 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
47/100
AI Trust Signals
40/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

69 /100
On-Page
61/100
Technical
69/100
Performance
80/100
Content
65/100

Ways to improve this score

Improve On-Page
Improve Content
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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