Sports Pro Stop of Muskegon

Sporting Goods Store Muskegon, MI
47 / 100

BizScore

How we score
27
AI Visibility
13
AI Ready
—
AI Agent ReadinessNot audited yet
64
SEO Performance
40
Freshness
94
Google Rating
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Contact Information

Location

About Sports Pro Stop of Muskegon

Sports Pro Stop of Muskegon is a Sporting Goods Store in Muskegon, MI, located at 4266 Grand Haven Rd. The store supplies baseball and softball equipment, Rawlings jerseys, and team pennants for Major League Baseball, the National Football League, and the National Hockey League. It also sells hockey pucks, autographs, banners, flags, and protective displays. The business offers mat and frame services for sports collectibles, including jerseys, photographs, and programs. It holds a rating of 4.70 based on customer reviews.

Sports Pro Stop opened its doors on July 1, 1983. For over 40 years, the store has provided hobby supplies, collectible souvenirs, and authentic signatures. Customers can order items by calling 231-798-7880 or by placing items in a cart on the website. The business also maintains a presence on eBay.

The framing service specializes in sports-related items such as jerseys, pennants, and cards. Frames are constructed from gallery quality shiny black metal, one inch thick, with high impact plexi-glass. Jersey frames range from 30x36 to 36x40 inches and include hand-cut team color matting, an 8x10 photo, a matted logo, and an engraved plate with career highlights. The turnaround time for jersey framing is about two weeks. Photo frames are available in sizes such as 11x14 and 16x20, using shiny black metal or wood brown frames. Photo framing turnaround is no more than one day, with some orders completed the same day.

The store is known for its positive rating from customers who have reviewed it. It has served the Muskegon area since 1983, providing equipment and framing services for over four decades.

Sports Pro Stop of Muskegon combines long-standing local service with specialized framing for sports memorabilia, serving Muskegon customers with authentic supplies and custom displays.

Sports Pro Stop of Muskegon is located on Grand Haven Road, approximately a tenth of a mile from the intersection with Grand Haven Road and about a third of a mile from Seaway Drive. The store is situated near Hidden Cove Park, which lies roughly half a mile away.

BizScoreAI awarded the business a Content score of 70 out of 100. This solid rating reflects that the website carries substantial and relevant content. Search engines reward this quality with better visibility for the store.

Score Summary

BizScoreAI scanned the website sportsprostop.com on June 26, 2026. Sports Pro Stop of Muskegon has a BizScore of 47 out of 100. The website audit behind the SEO score ran on October 28, 2026.

  • AI Visibility27 out of 100
  • SEO64 out of 100
  • Google rating4.7 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 2 of 20 points.

Website audit sub-scores (out of 100): On-Page 49, Technical 55, Performance 66, Content 85.

Strengths: 2 checks passed. AI Crawler Access, AI Content Blocking.

Areas to improve: 8 checks. llms.txt (failed), Structured Data (failed), Meta Description (failed), Q&A Content (warning), Weak Heading Structure (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

Contact Sports Pro Stop of Muskegon

AI Visibility Score

How visible is this business to AI-powered search engines

27 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
10/100

Ways to improve this score

llms.txt Missing
Structured Data
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

64 /100
On-Page
49/100
Technical
55/100
Performance
66/100
Content
85/100

Ways to improve this score

Improve On-Page
Improve Technical
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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