53 / 100

BizScore

How we score
35
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
67
SEO Performance
—
Freshness
88
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Southport Trucking

Southport Trucking is a trucking company in Holland, Michigan. The company specializes in running freight lanes from border to border and coast to coast, offering full truckload and LTL services. With a focus on transporting food and perishables using Thermo King refrigeration units, they also handle various other types of freight. The business maintains 100% on-time performance and provides extended cargo insurance and tracking options.

Founded in 2008 by a second-generation trucker, the company operates with a philosophy that prioritizes people over product. This approach is reflected in their driver-centric culture, which features fully compensated W2 employees and a low turnover rate. Their fleet consists of high-performance Kenworth and Peterbilt tractors with an average age of less than two years, utilizing Great Dane reefers and dry vans. While headquartered in West Michigan, the company manages routes throughout the Southeast, Southwest, Northwest, and parts of the Midwest, including states such as Florida, California, Arizona, and Washington.

Located on 143rd Ave, the business is a short drive from the Gerald R Ford Freeway and near Blue Star Highway. The area is also close to Fillmore Discovery Park and the Outdoor Discovery Center.

Southport Trucking maintains well-documented business information available online, ensuring their details are easily accessible. Their digital presence is highly optimized, making them easy to find through search engines.

With a commitment to reliable deliveries and a dedicated crew, Southport Trucking serves as a dependable freight partner throughout Holland and across the nation.

Score Summary

BizScoreAI scanned the website southporttrucking.com on June 18, 2026. Southport Trucking has a BizScore of 53 out of 100.

  • AI Visibility35 out of 100
  • SEO67 out of 100
  • Google rating4.4 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 6 of 20 points.

Website audit sub-scores (out of 100): On-Page 61, Technical 91, Performance 66, Content 48.

Strengths: 3 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), AI-Parseable Headings (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Southport Trucking

AI Visibility Score

How visible is this business to AI-powered search engines

35 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
63/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

67 /100
On-Page
61/100
Technical
91/100
Performance
66/100
Content
48/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business