Run a free full auditAction Locksmith inc. is a Locksmith in Auburn Hills, MI. The family owned and operated business provides residential, commercial, and automotive lock services throughout Michigan. Services include emergency mobile locksmith assistance, re-keying, access control, camera systems, keyless entry installation, and detailed security surveys. The company is available 24 hours a day, 7 days a week. It holds a rating of 4.40 based on customer reviews.
Mark Rovinsky founded the company, which began as Action Safe & Lock in 1989-1990. He started with an old van and tools received in trade. His father, Ben Rovinsky, owned R&R Safe and Lock in the 1960s. Mark’s brother Robert previously worked at Birmingham Locksmith, where Mark worked for five years. The business employs lead technician Robin James, who has more than eleven years of experience. Technicians wear uniforms and cover their feet and floors during service. The company is fully insured. It installs interior and exterior doors, hinges, frames, and hardware. The van carries many brands and styles of locks.
The business has a positive rating from the customers who have reviewed it. It has provided commercial solutions for businesses and retail locations for over 25 years.
Action Locksmith inc. serves Auburn Hills and Michigan residents with 24/7 emergency and scheduled locksmith services.
BizScoreAI gives Action Locksmith inc. a Performance score of 96 out of 100, which reflects fast website loading that keeps visitors on the page and helps with search engine ranking. The business receives a Content Quality score of 75 out of 100 for AI Visibility.
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BizScoreAI scanned the website actionlocksmithinc.com on June 2, 2026. Action Locksmith inc. has a BizScore of 64 out of 100. The website audit behind the SEO score ran on October 23, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 16 of 30 points, AI Trust Signals 15 of 20 points.
Website audit sub-scores (out of 100): On-Page 79, Technical 91, Performance 96, Content 55.
Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 5 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Q&A Content (warning), Author Signals (warning).
Browse: Businesses in Auburn Hills, MI · Locksmith in Michigan · Businesses in Michigan
Read by AI engines 1 time in the last 30 days.
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