McCarter Health Center is a chiropractor in Parkersburg, WV, located at 4315 Emerson Ave. It holds a rating of 4.90 based on 0 reviews. Dr. Joseph McCarter opened the clinic in 1977 after moving his family from Illinois to West Virginia. He holds a Doctorate of Chiropractic from Palmer College of Chiropractic and a Bachelor of Science in Psychology from the University of Arizona. He served as a past Chief Examiner for the National Board of Chiropractic Examiners and was named Chiropractor of the Year by the West Virginia Chiropractic Society in 1999. Dr. Heather McCarter graduated from Palmer College of Chiropractic in 1999 with a Doctorate and Magna Cum Laude distinction. She also holds a Bachelor’s of Arts in Biology from West Virginia University. She is a Certified Chiropractic Sports Physician. Dr. Darrin Marsh holds a Doctorate of Physical Therapy and a Master of Science in Athletic Training from Husson University. He is licensed in West Virginia and certified by the National Athletic Training Association. He has served as an athletic trainer at the professional, NCAA Division I, NCAA Division III, NAIA, and high school levels. The Cupboard Store, added in 2019, sells vitamins, herbs, essential oils, salves, creams, CBD, and supplements.
BizScoreAI gives McCarter Health Center a Technical score of 90 out of 100, ensuring the website is technically sound and secure so search engines can read it without errors. The business also holds a Discoverability score of 75 out of 100, which confirms that AI crawlers are allowed access to find every page of the site.
BizScoreAI scanned the website mccarterhealthcenter.com on July 26, 2026. McCarter Health Center has a BizScore of 49 out of 100.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 9 of 30 points, AI Trust Signals 13 of 20 points.
Website audit sub-scores (out of 100): On-Page 61, Technical 90, Performance 73, Content 40.
Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Google Business Profile Link, About/Team Page, XML Sitemap.
Areas to improve: 12 checks. llms.txt (failed), FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Author Signals (warning).