Asmar Jewelz of Westborough

Asmar Jewelz is a Pawn Shop in Westborough, MA, located at 276 Turnpike Rd Suite 213. The business operates a full-service jewelry bench in-house, offering custom design, repair, and appraisal services alongside a retail selection of gold, platinum, tungsten, and gemstone pieces. Customers can bring sketches, photos, or inherited items to create one-of-a-kind jewelry, with the bench located right in Westborough to oversee the entire process. The shop also buys gold, diamonds, coins, and loose stones, weighing and testing items at the counter before paying on the spot. In addition to jewelry, Asmar Jewelz stocks Bulova and Kelly Waters watches and provides battery changes, band sizing, and watch repair. The business holds a rating of 5.00 based on customer reviews.

The repair services cover everyday wear, including resizing, stone replacement, prong repair, and re-shanking worn bands. Work such as soldering broken links or replacing clasps is often completed same-week, with some repairs done while customers wait. Polishing, ultrasonic cleaning, and rhodium plating are available for white gold. The team also handles pearl restringing and the restoration of antique and vintage pieces, focusing on preserving original character. For watches, services include battery replacement, hand adjustment, full cleaning, and vintage restoration. The staff advises against polishing vintage cases if it reduces value and offers water resistance testing after battery changes.

Appraisals are written in-house to document weights, dimensions, clarity, and cut, serving insurance, estate, and liquidation needs. These documents are refreshed every three to five years to reflect current market values. The business also offers gold and diamond buying, examining pieces at the counter and explaining the valuation based on market prices. Customers can take cash or apply the value toward a purchase. The shop features its own Asmar Collection of rugged tungsten rings with inlays such as American flags, bald eagles, lapis, coral, and enamel, designed for daily wear.

Asmar Jewelz is known for its transparent pricing and honest assessments, with no commission-based sales. The business is recognized for its local craftsmanship and ability to deliver custom pieces quickly. With a perfect 5.00 rating from reviewers, it stands out as a trusted destination in Westborough for those seeking reliable jewelry services and unique designs.

Asmar Jewelz combines local craftsmanship with transparent service, making it a go-to destination in Westborough for custom jewelry and reliable repairs.

Asmar Jewelz sits on Turnpike Road in Westborough, MA, approximately a tenth of a mile from the highway itself. The location is also about a quarter mile from the Assabet River and near the intersection with Otis Street.

BizScoreAI gives Asmar Jewelz a Discoverability score of 100 out of 100, which ensures AI crawlers can find every page of the website. The business also receives a Technical score of 96 out of 100, meaning the site is secure and indexable for search engines.