50 / 100

BizScore

How we score
31
AI Visibility
22
AI Ready
—
AI Agent ReadinessNot audited yet
65
SEO Performance
100
Freshness
100
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About That's A Spade

That's A Spade is a marketing agency in Norwood, MA. The agency provides strategic copywriting, messaging, and consulting services designed for entrepreneurs with unique voices and perspectives. Led by award-winning copywriter and messaging expert Beth Knaus, the agency focuses on helping clients attract, connect, and convert their ideal audiences through intentional communication. The business maintains a 5.00 rating.

The agency offers a variety of specialized writing services, including website copywriting, blog creation, and the development of case studies. Beyond writing, the business provides content consulting to help entrepreneurs navigate messaging with clarity and foresight. Through these services, the agency aims to amplify a client's genuine perspective and differentiate them from the competition. The approach combines business savvy with creative instinct, drawing on over three decades of experience in entrepreneurship, sales, and marketing.

Located on Vernon St, the business is situated near Little Mustangs Preschool Academy and a short distance from both Richard B Murphy Square and Shattuck Park. The office is also a short drive from the Fred Holland Day House and Norwood High School.

The business maintains well-documented information online and features a well-optimized website that is easily read by search engines.

That's A Spade provides essential messaging and copywriting expertise to help entrepreneurs in Norwood, MA, make their voices heard.

Score Summary

BizScoreAI scanned the website thatsaspade.com on June 10, 2026. That's A Spade has a BizScore of 50 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility31 out of 100
  • SEO65 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 9 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 48, Technical 72, Performance 75, Content 65.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact That's A Spade

AI Visibility Score

How visible is this business to AI-powered search engines

31 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
30/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

65 /100
On-Page
48/100
Technical
72/100
Performance
75/100
Content
65/100

Ways to improve this score

Improve On-Page
Improve Content
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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