Priority Law (a division of the Haroutunian Law Office)

Lawyer Billerica, MA
55 / 100

BizScore

How we score
34
AI Visibility
45
AI Ready
—
AI Agent ReadinessNot audited yet
79
SEO Performance
100
Freshness
100
Google Rating
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Contact Information

Location

About Priority Law (a division of the Haroutunian Law Office)

Priority Law is a lawyer in Billerica, Massachusetts, serving individuals and families in need of wills, trusts, estate planning, probate, real estate, business, and elder law services. The practice is a division of the Haroutunian Law Office and operates from 790 Boston Rd. Its attorneys are licensed to practice in Massachusetts and serve communities including Billerica, Lowell, Chelmsford, Burlington, Woburn, Andover, Lexington, Concord, and Boston. Priority Law holds a 5.00 rating from the customers who have reviewed it.

Priority Law was developed by James Haroutunian, Esq. as a specialized estate planning practice focused on providing wills, trusts, and elder law services in its Greater Boston offices, at clients' homes, or at hospital bedsides. The firm's approach is built around convenience: clients schedule a free appointment, attend for about 30 minutes, and receive a plan along with a flat fee quote. Attorneys are available to meet by phone or video conference, and because the practice is local, they can meet clients at hospitals, rehabilitation facilities, or nursing homes. The firm's elder law work covers long-term care planning, Medicaid and MassHealth planning, durable powers of attorney and health care proxies, guardianships and conservatorships, planning for adult children or a special needs minor, avoiding probate, and end of life arrangements. Priority Law is a member of the National Academy of Elder Law Attorneys.

James Haroutunian brings over 20 years of experience in Massachusetts. He authored a weekly legal advice column in the Lowell Sun newspaper for more than two decades, was named a 2021 Boston Magazine Boston's Top Lawyer, and has been featured by Fox 25 News and the American Bar Association. He was educated at Shawsheen Vocational High School, Bentley College, and Suffolk University Law School.

The office sits on Boston Road, about a tenth of a mile from Akeson Park and roughly the same distance from Shaloo Meadow Forest. The Billerica Fire Department is about three tenths of a mile away, and the Shawsheen Rd Conservation Land is a short distance beyond that.

Priority Law pairs more than two decades of Massachusetts estate and elder law experience with a 5.00 customer rating, offering Billerica-area families a low-stress path through wills, trusts, probate, and long-term care planning.

Score Summary

BizScoreAI scanned the website prioritylaw.com on September 20, 2026. Priority Law (a division of the Haroutunian Law Office) has a BizScore of 55 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility34 out of 100
  • SEO79 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 11 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 7 of 20 points.

Website audit sub-scores (out of 100): On-Page 79, Technical 99, Performance 74, Content 65.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Rich Schema Types, Author Signals.

Areas to improve: 13 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), AI-Parseable Headings (warning), Meta Description (warning), About/Team Page (warning), XML Sitemap (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Priority Law (a division of the Haroutunian Law Office)

AI Visibility Score

How visible is this business to AI-powered search engines

34 /100
AI Discovery
40/100
Structured Data
44/100
Content Readiness
50/100
AI Trust Signals
35/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Google Business Profile Link
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SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
79/100
Technical
99/100
Performance
74/100
Content
65/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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