Nelson Insurance Agency Inc

Insurance Agent Louisville, KY
46 / 100

BizScore

How we score
24
AI Visibility
20
AI Ready
—
AI Agent ReadinessNot audited yet
66
SEO Performance
15
Freshness
96
Google Rating
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Contact Information

Location

About Nelson Insurance Agency Inc

Nelson Insurance Agency Inc is an Insurance Agent in Louisville, KY. The agency provides commercial, family, and individual insurance services to businesses, families, and individuals. With a focus on expert, timely service, Nelson Insurance offers risk management solutions for complex individual or business needs. The agency specializes in commercial insurance, employee benefits, and personal lines. They serve clients in Louisville and the surrounding areas. The business has a 4.80 rating based on six reviews.

Founded in 1975 by John B. Nelson, Jr., Nelson Insurance Agency Inc has grown over the years through the dedication of its professional staff. John B. Nelson III joined the agency in 1993 and later became Agency President in 1995. The agency expanded its services in 1996 to include group and individual health and life insurance, as well as employee benefits. Additional experienced professionals joined the team in the following years, helping to develop programs for specific commercial insurance niches. These include insurance for labor unions, radon service technicians, and apartment complexes.

Nelson Insurance Agency Inc has a well-optimized website that search engines read cleanly, making it easier for clients to find and access their services.

With over 45 years of experience, Nelson Insurance Agency Inc continues to provide reliable insurance solutions to the Louisville community, ensuring that what matters most to their clients is well-protected.

Services:

  • Commercial Insurance
  • Employee Benefits
  • Personal Lines Insurance
  • Radon Contractor Insurance

Score Summary

BizScoreAI scanned the website nelsoninsurancegroup.com on May 4, 2026. Nelson Insurance Agency Inc has a BizScore of 46 out of 100. The website audit behind the SEO score ran on October 22, 2026.

  • AI Visibility24 out of 100
  • SEO66 out of 100
  • Google rating4.8 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 3 of 30 points, AI Trust Signals 11 of 20 points.

Website audit sub-scores (out of 100): On-Page 73, Technical 100, Performance 81, Content 10.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Meta Description, XML Sitemap.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), Weak Heading Structure (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Nelson Insurance Agency Inc

AI Visibility Score

How visible is this business to AI-powered search engines

24 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
10/100
AI Trust Signals
55/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

66 /100
On-Page
73/100
Technical
100/100
Performance
81/100
Content
10/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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