Lincoln Insurance Agency of Louisville

Insurance Agent in Louisville, KY Louisville, KY
44 / 100

BizScore

How we score
25
AI Visibility
29
AI Ready
—
AI Agent ReadinessNot audited yet
58
SEO Performance
100
Freshness
—
Google Rating
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Contact Information

Location

About Lincoln Insurance Agency of Louisville

Lincoln Insurance Agency of Louisville is an insurance agent in Louisville, KY, located at 214 Breckenridge Ln Suite 101. It is a third-generation, family-owned business that has served the Louisville community since 1958. The agency was first established in 1958 and was purchased by Kenneth Aschbacher in 1961. Mark Aschbacher, the current owner, began working for his father full-time after graduating from the University of Louisville. He purchased the agency in 1996 while keeping Kenneth active. Mark has over 30 years of experience and has been a Certified Insurance Counselor for more than 20 years. He is a member of the Saint Mathews Chamber of Commerce, Chamber of Jeffersontown, Greater Louisville Inc., Bonnycastle Club, German American Club, and BNI. His daughter, Sara Aschbacher, holds a BA in Business Administration from Transylvania University and received her insurance license upon graduation. She works full-time at the agency.

The Lincoln Insurance Agency is the oldest Travelers agent in Kentucky, representing them since 1958. It represents several leading insurance companies and is licensed to do business in Kentucky and Indiana. While its physical location is in the St. Matthews area, it services clients in Kentucky, Indiana, Ohio, Tennessee, Missouri, and Georgia. The agency offers competitive quotes on auto, home, and toys insurance. It focuses on helping clients understand their policies to prepare for disasters. Staff members include Phyllis Cornett, who provides client support. The office is open Monday through Thursday from 8 am to 4:30 pm and Friday from 8 am to 1:30 pm. The agency can be reached at (502) 897-3300 or [email protected].

The Technical score of 86 out of 100, measured by SEOScanPRO, ensures the website is technically sound and secure so search engines can read it without errors. The Authority score of 75 out of 100, also measured by SEOScanPRO, shows who is behind the business, serving as a trust signal that AI assistants and search engines weigh when deciding whom to recommend.

Score Summary

BizScoreAI scanned the website lincolninsuranceagency.com on October 23, 2026. Lincoln Insurance Agency of Louisville has a BizScore of 44 out of 100.

  • AI Visibility25 out of 100
  • SEO58 out of 100

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 5 of 30 points, AI Trust Signals 8 of 20 points.

Website audit sub-scores (out of 100): On-Page 67, Technical 86, Performance 73, Content 5.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, About/Team Page.

Areas to improve: 14 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Content Too Thin (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Weak Heading Structure (warning), Meta Description (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Lincoln Insurance Agency of Louisville

AI Visibility Score

How visible is this business to AI-powered search engines

25 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
17/100
AI Trust Signals
40/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

58 /100
On-Page
67/100
Technical
86/100
Performance
73/100
Content
5/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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