55 / 100

BizScore

How we score
41
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
73
SEO Performance
—
Freshness
94
Google Rating
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Contact Information

Location

About H&R Block

H&R Block is a Tax Preparer in Salina, KS. It offers individual and business tax preparation, payroll processing, bookkeeping, ITIN applications, and specialized services such as Second Look® Review, Peace of Mind®, Tax Identity Shield® and Tax Notice Services. The office serves Salina residents and surrounding neighborhoods, handling both personal returns and small‑business tax needs. Customers have given the location a 4.70 rating.

The Salina office provides payroll services that remove the burden of payroll processing and compliance for small businesses, and bookkeeping services designed to keep owners organized and save time on financial management. Tax preparation is supported by step‑by‑step guidance, with options to file online or meet a tax professional in person. Additional tools include the Spruce mobile‑banking app, Refund Transfer, Emerald Card and loan products. The center also assists with international and expat taxes, offers Spanish‑language support, and provides services such as Second Look® Review, Peace of Mind®, Tax Identity Shield®, Tax Notice Services, and ITIN applications. A resource center supplies calculators, checklists and articles to help clients understand their tax situation.

Located at 1103 W Crawford St F, the office sits on West Crawford Street, just 0.2 miles from South Broadway Boulevard. It is about 0.6 miles from South Park School and Steve Hawley Park, and roughly 0.7 miles from the Friendship Center and Sunset Park.

With a high customer rating and a comprehensive suite of tax and small‑business services, H&R Block is a trusted tax preparer for the Salina community.

Score Summary

BizScoreAI scanned the website hrblock.com on August 20, 2026. H&R Block has a BizScore of 55 out of 100.

  • AI Visibility41 out of 100
  • SEO73 out of 100
  • Google rating4.7 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 25 of 30 points, AI Trust Signals 8 of 20 points.

Website audit sub-scores (out of 100): On-Page 81, Technical 66, Performance 80, Content 66.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Google Business Profile Link, Local Multimedia, AI-Parseable Headings, Meta Description.

Areas to improve: 11 checks. llms.txt (failed), FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Q&A Content (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact H&R Block

AI Visibility Score

How visible is this business to AI-powered search engines

41 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
83/100
AI Trust Signals
40/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
LocalBusiness Schema
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

73 /100
On-Page
81/100
Technical
66/100
Performance
80/100
Content
66/100

Ways to improve this score

Improve Technical
Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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