Wizard of Ads Chuck McKay, Ltd. is a marketing agency in Noblesville, IN. The agency serves small businesses with more than one but fewer than 100 employees. Their services include identifying business personality, amplifying that personality, crafting ads to bond customers to a brand, negotiating media costs, and advising on marketing maintenance tasks such as photography and media invoice reconciliation. They utilize various media channels including TV, radio, Google Ads, LSA, websites, SEO, social media, direct mail, and billboards. The agency holds a 4.90 rating.
The agency operates under a unique incentive structure where their monthly salary is adjusted once a year based on the percentage of business growth achieved. Their income rises only when the client's revenue rises, and they take a pay cut if a business shrinks. Partners charge a one-time, upfront engagement fee followed by a flat-rate monthly fee rather than billing by the hour. The Wizard of Ads Partners were recruited over a 24-year period by founder Roy H. Williams. Each partner has the autonomy to work solo or assemble a team of specialists to serve an account.
The business maintains a well-optimized website that search engines read cleanly.
The agency focuses on driving revenue growth for courageous owner-operators in Noblesville.