Smith Sersic, LLC of Munster

Lawyer Munster, IN
47 / 100

BizScore

How we score
25
AI Visibility
15
AI Ready
—
AI Agent ReadinessNot audited yet
68
SEO Performance
80
Freshness
96
Google Rating
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Contact Information

Location

About Smith Sersic, LLC of Munster

Smith Sersic, LLC is a Lawyer in Munster, IN, located at 9410 Calumet Ave #203. The firm serves clients in Lake County, Indiana, with a primary focus on personal injury and wrongful death law. Attorneys Kevin C. Smith and Steven J. Sersic provide legal representation for victims of car, truck, and motorcycle collisions, slip and falls, medical malpractice, brain and spinal cord injuries, pedestrian accidents, burns, wrongful death, defective products, and workplace accidents. Beyond personal injury, the firm handles business law, criminal defense, civil appeals, real estate transactions, and estate planning. The attorneys utilize a team-based approach to offer strategic counsel for complex cases involving catastrophic injuries, insurance bad faith, and corporate governance matters. They operate on a contingency fee basis, meaning clients pay nothing unless the firm recovers compensation, and the firm advances expenses for expert witnesses, medical records, and court filing fees. The business holds a rating of 4.80 based on 20 reviews.

With over 60 years of combined experience, Smith Sersic, LLC has helped clients recover millions for injuries caused by negligence, accidents, and misconduct. The partners emphasize their roots in Lake County, noting that they grew up, live, and work in the area. This local presence allows them to offer convenient access, including visits to clients at home or the hospital. The firm advises individuals against accepting early insurance settlement offers that may not provide full justice, instead fighting for fair compensation. Their practice includes handling cases involving insurance bad faith and negotiating at the table as well as in the courtroom. The attorneys provide personalized guidance to ensure proper asset planning and management for estate matters, while also protecting the rights of individuals facing criminal charges.

The firm’s reputation is built on securing life-changing results for clients injured by negligence. Clients have cited the firm’s professionalism, compassion, and expertise in personal injury law as key factors in their positive experience. The attorneys are described as fighting tirelessly for their clients, providing relief during stressful times. Their approach ensures that every client receives thorough and strategic counsel, regardless of the legal challenge. The firm’s availability extends to 24/7 contact, reflecting their dedication to serious injury victims.

Smith Sersic, LLC stands among the strongest local legal firms in Munster, known for its deep roots in Lake County and its proven track record in courtrooms and negotiations. The combination of extensive experience and a client-first contingency model has earned it a solid reputation among the customers it has served.

In Munster, Smith Sersic, LLC combines decades of local legal experience with a relentless advocacy style to protect the rights of individuals and businesses across Lake County.

BizScoreAI gives Smith Sersic, LLC a Performance score of 87 out of 100, which measures website loading speed to keep visitors on the page and aid search engine ranking. The business also receives a Discoverability score of 75 out of 100, ensuring AI crawlers can find every page so AI assistants can recommend the firm.

Score Summary

BizScoreAI scanned the website smithsersic.com on July 8, 2026. Smith Sersic, LLC of Munster has a BizScore of 47 out of 100. The website audit behind the SEO score ran on October 29, 2026.

  • AI Visibility25 out of 100
  • SEO68 out of 100
  • Google rating4.8 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 11 of 20 points.

Website audit sub-scores (out of 100): On-Page 63, Technical 85, Performance 79, Content 43.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.

Areas to improve: 11 checks. llms.txt (failed), Structured Data (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Meta Description (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), Weak Heading Structure (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Smith Sersic, LLC of Munster

AI Visibility Score

How visible is this business to AI-powered search engines

25 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
33/100
AI Trust Signals
55/100

Ways to improve this score

llms.txt Missing
Structured Data
Google Business Profile Link
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SEO Score

Technical SEO health and search engine optimization

68 /100
On-Page
63/100
Technical
85/100
Performance
79/100
Content
43/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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