Mc Kenzie Wagner Inc of Urbana

Marketing Agency Urbana, IL
58 / 100

BizScore

How we score
44
AI Visibility
15
AI Ready
—
AI Agent ReadinessNot audited yet
74
SEO Performance
15
Freshness
100
Google Rating
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Contact Information

Location

About Mc Kenzie Wagner Inc of Urbana

Mc Kenzie Wagner Inc of Urbana is a marketing agency located at 1702 Interstate Dr in Urbana, IL. It holds a 5.00 rating based on customer reviews. The firm operates as a full-service advertising agency that builds brand awareness and preference through strategy-driven creative. McKenzie Wagner has been solving problems creatively since 1993. The agency tells stories in compelling and consistent ways across many industries and disciplines. The team is dedicated to the growth of the businesses it represents. The goal is to create advertising that sells products. The firm provides sound counsel and expert advice to clients. Innovative solutions are offered to answer challenges of all kinds. Clients have included large and small businesses in almost every industry imaginable. Specific sectors served include health care, tourism, and higher education. The agency does not have a single niche. Every client and assignment is evaluated individually. Recommendations are based on how to best meet specific goals. The agency specializes in giving clients what they need. The pursuit of big ideas takes tremendous effort. Great thinking and innovative ideas cross boundaries and disciplines. McKenzie Wagner is a full-service agency. This model provides harder working media dollars and greater brand consistency. The end-to-end process uses every tool available to promote a brand. Services include advertising, marketing, brand strategy, and creative direction. The firm handles branding and identity, web and interactive projects, and collateral systems. Motion and video production is offered. Digital strategy and design services are provided. Media planning and social media management are part of the offerings. Public relations and search engine optimization are also available. The team includes specialists and generalists. Generalists step outside their area of specialization to make observations. This leads to integrated thinking. The group consists of hardworking professionals who enjoy their work. They are pleasant and easy to approach.

BizScoreAI gives the business a Content Quality score of 100 out of 100, which means the website clearly describes its pages and answers customer questions so AI assistants can quote it directly. The Technical score is 77 out of 100.

Score Summary

BizScoreAI scanned the website mckenziewagner.com on July 2, 2026. Mc Kenzie Wagner Inc of Urbana has a BizScore of 58 out of 100. The website audit behind the SEO score ran on October 28, 2026.

  • AI Visibility44 out of 100
  • SEO74 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 22 of 30 points, AI Trust Signals 17 of 20 points.

Website audit sub-scores (out of 100): On-Page 79, Technical 76, Performance 81, Content 60.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Google Business Profile Link, Q&A Content, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. llms.txt (failed), Structured Data (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Mc Kenzie Wagner Inc of Urbana

AI Visibility Score

How visible is this business to AI-powered search engines

44 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
85/100

Ways to improve this score

llms.txt Missing
Structured Data
LocalBusiness Schema
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

74 /100
On-Page
79/100
Technical
76/100
Performance
81/100
Content
60/100

Ways to improve this score

Improve Content
Improve Technical
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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