42 / 100

BizScore

How we score
19
AI Visibility
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AI Ready
—
AI Agent ReadinessNot audited yet
64
SEO Performance
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Freshness
98
Google Rating
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Contact Information

Location

About Gustafson Eye Care

Gustafson Eye Care is an Optometrist in Palatine, IL. The practice has served patients in the Chicagoland area since July, 1994. It provides eye care for individuals of all ages, offering comprehensive complete eye examinations for patients from 3 to 103. Services include glaucoma testing, cataract evaluation, and retinal and macular function assessments. The practice utilizes high tech ophthalmic equipment not found in most offices to accurately assess vision and eye health. Contact lens care is a specialty, with a focus on difficult to fit or previously unsuccessful contact lens patients. The staff offers a vast array of in-stock lenses, including multifocal, toric, silicon hydrogel, and daily disposable options. All doctors are therapeutically trained to treat minor problems such as pink eye and dry eyes, as well as more complicated cases including cataracts, glaucoma, and macular degeneration. Referrals are made to specialists in Chicago for complicated retina or glaucoma cases. The office is fully handicap accessible and has plenty of parking. The staff includes both Optometrists and Ophthalmologists to cater to all eye care needs. They provide affordable fashion frames using the latest in custom optics. Patients can use the EyeGlass Guide, an online tool by Transitions, to receive eyewear suggestions tailored to their lifestyle and specific needs. Demonstrations of Transitions photochromic technology are also available to show how lenses darken and fade. Office hours vary by day, with the office open from 9:00 am to 6:00 pm on most weekdays and Saturday mornings from 9:00 am to 12:30 pm. Emergency contact is available via cell phone.

The practice holds a 4.90 rating based on customer reviews. It accepts cash, personal checks, debit cards, MasterCard, Visa, and Discover, and participates with VSP, Medicare, and EyeMed/Davis Vision Insurance. The practice is located at 96 W Northwest Hwy, next to Eurofresh grocery store in ClockTower Plaza, just east of Smith Rd on Northwest Hwy.

Gustafson Eye Care combines decades of local experience with advanced diagnostic technology to deliver specialized eye care to the Palatine community. Their long-standing presence since 1994 and high patient satisfaction reflect a dedication to accessible, comprehensive vision health for families of all ages.

Gustafson Eye Care is located on W Northwest Hwy in Palatine, IL, just a short walk from West Northwest Highway and about a third of a mile from East Northwest Highway. The practice is situated near Ashwood Park and Quest Academy, which are both within a half mile radius.

The business holds a Discoverability score of 75 out of 100, measured by SEOScanPRO, which ensures AI crawlers can find every page of the website so AI assistants can recommend the practice. It also achieves a Performance score of 73 out of 100, measured by SEOScanPRO, reflecting fast website loading speeds that keep visitors engaged and support search engine rankings.

Score Summary

BizScoreAI scanned the website gustafsoneyecare.com on July 18, 2026. Gustafson Eye Care has a BizScore of 42 out of 100.

  • AI Visibility19 out of 100
  • SEO64 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 3 of 30 points, AI Trust Signals 6 of 20 points.

Website audit sub-scores (out of 100): On-Page 40, Technical 70, Performance 73, Content 73.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Third-Party Review Links, XML Sitemap.

Areas to improve: 12 checks. llms.txt (failed), Structured Data (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Q&A Content (failed), Content Too Thin (failed), Meta Description (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), Weak Heading Structure (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Gustafson Eye Care

AI Visibility Score

How visible is this business to AI-powered search engines

19 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
10/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
Structured Data
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

64 /100
On-Page
40/100
Technical
70/100
Performance
73/100
Content
73/100

Ways to improve this score

Improve On-Page
Improve Technical
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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