58 / 100

BizScore

How we score
35
AI Visibility
60
AI Ready
—
AI Agent ReadinessNot audited yet
84
SEO Performance
100
Freshness
96
Google Rating
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Contact Information

Location

About Oswald's Pharmacy

Oswald’s Pharmacy is a pharmacy in Naperville, IL, located at 88 W Gartner Rd. It holds a 4.80 rating based on 358 reviews. The business provides prescription services, vaccinations including flu shots, COVID-19 boosters, and shingles vaccines, and a large selection of medical equipment. It serves the Naperville community and surrounding areas with free prescription delivery seven days a week.

Celebrating 150 years in 2025, Oswald’s is one of Naperville’s oldest continually family-run businesses and the longest-running family pharmacy in Illinois. Six generations of the same family have served the community since 1875. The location features one of the largest medical equipment showrooms in the Chicagoland area, offering daily and weekly rentals for wheelchairs, walkers, mobility scooters, and power lift recliners. Delivery and setup for equipment are available upon request. The store also operates as a full-service USPS Contract Postal Unit and sells Illinois Lottery tickets.

Beyond healthcare, the pharmacy maintains a curated selection of hand-picked gifts, including brands like Michel Designs, Demdaco, Mudpie, and Evergreen. The inventory includes greeting cards from American Greetings, Carlton, Papyrus, Recycled Paper, Shannon Martin, and Up with Paper. An extensive candle selection features Woodwick and Colonial brands. A constantly changing toy and puzzle selection includes classics like army men, paddle ball, cap guns, Silly Putty, and Mad Libs.

The business is recognized for its strong local reputation and an established track record built on a large base of customer reviews. It is known for providing personalized care and maintaining long-standing service to the Naperville area.

Oswald’s Pharmacy provides essential wellness services and a unique retail experience to the Naperville community.

This pharmacy sits on W Gartner Road, just a short walk of about 0.1 miles from Knox School and 0.2 miles from Bethany Lutheran School. It is also located near Veterans Park and Lincoln Greenway, which are both about 0.3 miles away.

Services:

  • Diabetes Management
  • Endocrine Surgery Consultation
  • Home Delivery Services
  • Hormone Therapy
  • Immunizations
  • Medication Consultation
  • Metabolic Syndrome Care
  • Over-the-Counter Medications

Business Facts

  • CategoryPharmacy
  • NPI number1386649762 (Pharmacy)

Score Summary

BizScoreAI scanned the website britannica.com on June 3, 2026. Oswald's Pharmacy has a BizScore of 58 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility35 out of 100
  • SEO84 out of 100
  • Google rating4.8 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 5 of 20 points.

Website audit sub-scores (out of 100): On-Page 92, Technical 98, Performance 80, Content 65.

Strengths: 3 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), Weak Heading Structure (warning), Meta Description (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Oswald's Pharmacy

AI Visibility Score

How visible is this business to AI-powered search engines

35 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
67/100
AI Trust Signals
25/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

84 /100
On-Page
92/100
Technical
98/100
Performance
80/100
Content
65/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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