Daniel Kay, Attorney at Law

Personal Injury Lawyer in Herrin, IL Herrin, IL
47 / 100

BizScore

How we score
30
AI Visibility
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AI Ready
—
AI Agent ReadinessNot audited yet
62
SEO Performance
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Freshness
92
Google Rating
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Contact Information

Location

About Daniel Kay, Attorney at Law

Daniel Kay, Attorney at Law is a Personal Injury Lawyer in Herrin, IL, located at 1 N Park Ave. The firm provides legal representation in family law, personal injury, and criminal defense to clients throughout Southern Illinois, including Jackson, Williamson, Union, Perry, and Franklin counties. Daniel Kay handles cases personally from intake through resolution, ensuring clients are not passed off to paralegals or associates. He holds a rating of 4.60 based on 94 reviews.

Daniel earned his law degree from Southern Illinois University School of Law in 1996 and brings over 30 years of legal experience to his practice. His background includes service as a prosecutor, a public defender, and a JAG officer in the U.S. Army Reserve. During his military career, he served 18 months at Fort Riley, Kansas, as a military criminal prosecutor and Trial Counsel, and in 2008, he volunteered as a Senior Defense Attorney in Iraq, managing a staff of three attorneys and two paralegals in the Trial Defense Services. He also served as an Assistant Public Defender in Jackson County and an Assistant Attorney General for the State of Illinois. This unique perspective allows him to anticipate opposition strategies in criminal defense, personal injury, and mediation.

In family law, Daniel handles divorce, child custody, support, property division, and Orders of Protection. He manages both contested and uncontested divorces, advocates for parental rights, and assists with emergency and plenary orders of protection. He also offers mediation services as a neutral party to help resolve disputes in divorce, custody, business, and civil matters without the expense of prolonged litigation. For personal injury cases, he pursues fair compensation for individuals injured due to negligence, typically working on a contingency fee basis where clients pay nothing unless money is recovered.

The firm is known for a solid reputation among the customers it has served and a steady record of repeat and referred customers. Daniel began his solo practice in 2012 with a focus on providing excellent representation at a reasonable price, leveraging lower overhead costs to benefit clients. He is supported by a team that includes legal assistant Mia, who has worked with him since May 2025, and Brittany, who joined the team in May 2024.

Daniel Kay, Attorney at Law combines deep courtroom experience with personal attention to help Herrin residents navigate complex legal challenges in family, criminal, and injury matters.

Located on N Park Ave in Herrin, the firm sits about a tenth of a mile from the Herrin Post Office and Herrin City Hall, and near Saint Marys School and the Herrin Service Member Memorial.

BizScoreAI gives the business a perfect 100 out of 100 for Schema and Structure. This score confirms the website uses structured data and clear headings so AI assistants and search engines understand exactly what the business offers. The firm also earns a solid 71 out of 100 for Technical score. This result shows the website is technically sound and secure, allowing search engines to read it without errors.

Score Summary

BizScoreAI scanned the website dkaylaw.com on August 13, 2026. Daniel Kay, Attorney at Law has a BizScore of 47 out of 100.

  • AI Visibility30 out of 100
  • SEO62 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 24 of 30 points, AI Trust Signals 3 of 20 points.

Website audit sub-scores (out of 100): On-Page 57, Technical 71, Performance 71, Content 50.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, AI-Parseable Headings.

Areas to improve: 11 checks. llms.txt (failed), Structured Data (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Meta Description (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Daniel Kay, Attorney at Law

AI Visibility Score

How visible is this business to AI-powered search engines

30 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
80/100
AI Trust Signals
15/100

Ways to improve this score

llms.txt Missing
Structured Data
Google Business Profile Link
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SEO Score

Technical SEO health and search engine optimization

62 /100
On-Page
57/100
Technical
71/100
Performance
71/100
Content
50/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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