54 / 100

BizScore

How we score
40
AI Visibility
45
AI Ready
—
AI Agent ReadinessNot audited yet
69
SEO Performance
100
Freshness
96
Google Rating
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Contact Information

Location

About McGaw YMCA

McGaw YMCA is a community center in Evanston, Illinois, dedicated to strengthening individuals and neighborhoods through inclusive programs in health, youth development, and social responsibility. Serving people of all ages, the YMCA offers swim lessons, fitness classes, pickleball, youth sports, and summer camps, including Camp Echo in Michigan. It provides free summer meals for Evanston youth and supports seniors with accessible exercise programs. With a 4.80 rating from over 200 reviews, members consistently praise the welcoming staff, clean facilities, and diverse class offerings.

The YMCA emphasizes holistic development, rooted in a mission to connect people to their potential, purpose, and each other. Since 1885, McGaw YMCA has offered programs that foster physical health, mental resilience, and social growth. Its youth sports initiatives, including the MYST swim team, prioritize skill-building, teamwork, and fun over competition. The organization supports education through programs like MetaMedia, which mentors middle school students, and provides recreational and developmental opportunities for children, teens, adults, and seniors.

McGaw YMCA is located in the heart of Evanston, serving as a central hub for community life. It stands as a vital resource for residents across the city, offering year-round programs that promote equity, well-being, and connection. With a legacy spanning over 140 years, the YMCA remains a trusted institution committed to ensuring that everyone, regardless of background, has access to the tools needed to thrive.

Score Summary

BizScoreAI scanned the website mcgawymca.org on July 4, 2026. McGaw YMCA has a BizScore of 54 out of 100. The website audit behind the SEO score ran on October 29, 2026.

  • AI Visibility40 out of 100
  • SEO69 out of 100
  • Google rating4.8 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 22 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 67, Technical 98, Performance 71, Content 40.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Hyperlocal Targeting, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 11 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact McGaw YMCA

AI Visibility Score

How visible is this business to AI-powered search engines

40 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt
FAQPage Schema Missing
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

69 /100
On-Page
67/100
Technical
98/100
Performance
71/100
Content
40/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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