Hellrung Insurance

Insurance Agent in Alton, IL Alton, IL
37 / 100

BizScore

How we score
19
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
56
SEO Performance
—
Freshness
100
Google Rating
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Contact Information

Location

About Hellrung Insurance

Hellrung Insurance is an insurance agent in Alton, IL, located at 119 Market St. It provides reliable insurance solutions for home and auto, as well as general liability insurance, and offers tax services on location. The agency has been in the business of protecting people since 1937. It is led by agent Lisa Butler, who has been with the firm for over 30 years. Butler is a Midwest native and mother of three who personally knows her customers and their needs. The agency holds a 5.00 rating based on customer reviews.

The agency emphasizes quality service, honesty, integrity, and accountability. It aims to deliver products that build a foundation of protection lasting a lifetime. Customers can access discounts for multi-line policies, good students with a 3.0 or higher GPA, work-from-home arrangements of three or more days a week, and paying premiums in full. The agency works with carriers including Madison Mutual Insurance Company, Progressive, Dairyland, and Travelers. Contact information includes the phone number (618) 465-5021. The business maintains a presence on Facebook.

Hellrung Insurance stands among the strongest insurance agents in Alton, known for its long-standing history and personalized customer care. The agency’s commitment to providing knowledge, honesty, and integrity from start to finish ensures customers receive the coverage they need. With over three decades of experience under Lisa Butler’s leadership, the agency has built a reputation for reliability and trust. The combination of competitive rates, available discounts, and a wide selection of carrier options makes it a preferred choice for residents seeking comprehensive protection. The agency’s focus on educating customers and building relationships remains central to its operations.

Customers in Alton can rely on Hellrung Insurance for dependable coverage and attentive service. The agency’s dedication to quality and its deep roots in the community make it a valuable resource for those seeking insurance and tax assistance. With a proven track record since 1937, the business continues to serve the area with expertise and care.

Hellrung Insurance is situated on Market St, just steps from Lincoln Douglas Square and the Lincoln-Douglas Debate monument. The location is also near Landmarks Boulevard and Piasa Street, with Argosy Casino Alton and West Broadway within a short distance.

BizScoreAI awards Hellrung Insurance a perfect 100 out of 100 for its Schema & Structure score, which ensures AI assistants and search engines clearly understand the business and its offerings. The agency also receives a solid 75 out of 100 for its Performance score, reflecting fast website loading that keeps visitors engaged and supports search engine rankings.

Score Summary

BizScoreAI scanned the website hellrungagency.net on August 22, 2026. Hellrung Insurance has a BizScore of 37 out of 100.

  • AI Visibility19 out of 100
  • SEO56 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 0 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 45, Technical 64, Performance 71, Content 45.

Strengths: 5 checks passed. AI Content Blocking, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 10 checks. llms.txt (failed), Structured Data (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Content Too Thin (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Hellrung Insurance

AI Visibility Score

How visible is this business to AI-powered search engines

19 /100
AI Discovery
0/100
Structured Data
0/100
Content Readiness
33/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt Missing
Structured Data
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

56 /100
On-Page
45/100
Technical
64/100
Performance
71/100
Content
45/100

Ways to improve this score

Improve On-Page
Improve Content
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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