Run a free full auditDr. Michael D. Rae, DC, PLLC is a chiropractor in Boise, ID, located at 1843 S Broadway Ave Suite 203A. The practice specializes in treating low back pain, neck pain, and headaches, while also addressing sports injuries, auto accidents, workers' compensation cases, and extremity injuries. Dr. Rae focuses on improving nervous system function by identifying and correcting musculoskeletal imbalances and altered biomechanics in the spine and extremities, including the shoulders, elbows, wrists, hands, hips, knees, ankles, and feet. The business holds a rating of 5.00 based on 214 reviews.
Dr. Michael Rae operates his private practice at the Broadway Professional Park Building, having previously practiced for 13 years alongside his father and mentor, Dr. Donald D. Rae, DC, at the Rae Chiropractic Center. He utilizes a hands-on approach with techniques including Diversified, Pettibon, Palmer, CBP, Activator, and Upper Cervical methods. Treatment may involve manual adjustments or instruments such as the Activator, Impulse IQ, and ArthroStim. Additional therapies include cryotherapy, soft tissue manipulation, massage therapy, mobilization, stretching, and myofascial release. Dr. Rae is certified in the treatment of sports injuries, auto accidents, workers' compensation, and extremity injuries.
New patients are encouraged to schedule a longer initial visit, typically between 45 minutes and one hour, to allow for a thorough review of personal history and a focused exam. This assessment may include orthopedic and neurologic diagnostic exams and X-rays if necessary. Dr. Rae aims to begin care during the first visit, which may also incorporate posture analysis and mirror image adjusting to address postural issues and nerve function. Patients frequently note the practice's willingness to explain every chiropractic procedure in advance and its dedication to understanding each patient's unique concerns.
The practice is distinguished by its strong local reputation, reflected in consistently high customer ratings, and an established track record built on a large base of customer reviews. Dr. Rae’s extensive experience, gained from delivering tens of thousands of adjustments, informs his personalized, patient-centered philosophy.
Dr. Michael D. Rae, DC, PLLC combines decades of inherited expertise with a comprehensive, individualized approach to provide effective chiropractic care in Boise.
The office sits on South Broadway Avenue, just steps from the Historic Broadway Block and the Oregon Trail Memorial. It is also near Hopffgarten Property and Garfield Elementary School.
BizScoreAI gives the website a Content Quality score of 100 out of 100, which means the site clearly answers customer questions and provides content that AI assistants can quote directly. The Technical score is 86 out of 100.
BizScoreAI scanned the website raechiropractic.net on June 19, 2026. Dr. Michael D. Rae, DC, PLLC has a BizScore of 58 out of 100. The website audit behind the SEO score ran on October 27, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 18 of 30 points, AI Trust Signals 12 of 20 points.
Website audit sub-scores (out of 100): On-Page 82, Technical 76, Performance 82, Content 85.
Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 6 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), Weak Heading Structure (warning), Author Signals (warning).
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