UnityPoint Clinic Family Medicine – North Crossing

Medical clinic Waterloo, IA
60 / 100

BizScore

How we score
38
AI Visibility
55
AI Ready
—
AI Agent ReadinessNot audited yet
73
SEO Performance
100
Freshness
64
Google Rating
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Contact Information

Location

About UnityPoint Clinic Family Medicine – North Crossing

UnityPoint Clinic Family Medicine - North Crossing is a medical clinic in Waterloo, Iowa. The clinic provides family medicine services to patients of all ages, ranging from pediatrics to geriatrics. Their primary care approach focuses on comprehensive treatment for various conditions, including disease management for asthma, diabetes, and high blood pressure, as well as cancer screenings and injury treatment.

The clinic aims to make healthcare easier and more personal by acting as a partner in health for the community. Patients can access their care team through MyUnityPoint to schedule appointments, and same-day appointments may be available. The clinic's medical services are supported by a coordinated care approach, utilizing a shared electronic medical record system to ensure all connected care teams have access to necessary medical histories.

Located on Logan Avenue, the clinic is situated near Allen College and a short distance from the McBride Auditorium, Gerard Hall, and Barrett Forum.

UnityPoint Health has been recognized as a Top Place to Work in Healthcare by Becker's Healthcare for five consecutive years. The clinic is part of an integrated non-profit health system that serves millions of patient visits annually across Iowa, western Illinois, and southern Wisconsin.

UnityPoint Clinic Family Medicine - North Crossing provides compassionate, personalized primary care to the Waterloo community.

Services:

  • Adolescent medicine
  • Family Medicine
  • Geriatrics
  • Illness treatment
  • Immunizations
  • Pediatrics
  • Primary Care
  • Well-child visits

Score Summary

BizScoreAI scanned the website unitypoint.org on June 5, 2026. UnityPoint Clinic Family Medicine - North Crossing has a BizScore of 60 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility38 out of 100
  • SEO73 out of 100
  • Google rating3.2 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 9 of 20 points.

Website audit sub-scores (out of 100): On-Page 87, Technical 95, Performance 65, Content 45.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, About/Team Page.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact UnityPoint Clinic Family Medicine – North Crossing

AI Visibility Score

How visible is this business to AI-powered search engines

38 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
63/100
AI Trust Signals
45/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

73 /100
On-Page
87/100
Technical
95/100
Performance
65/100
Content
45/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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