Run a free full auditMidland Credit Union is a Credit Union in Council Bluffs, IA, located at 1900 W Broadway. Loan options feature auto loans, mortgages, and recreational loans. The credit union also provides investment management, retirement planning, 401k rollovers, IRA transfers, financial planning, and estate and trust planning services through a partnership with First Community Trust. Members can access online banking and participate in promotions such as the Summer Splash Rewards. The credit union holds a rating of 4.30 based on customer reviews. The credit union operates with a mission to make a difference in the lives and financial well-being of its members and communities. Its vision is to be a trusted lifetime financial partner for members and their families, guided by values of community, integrity, openness, quality, respect, service, simplicity, and trust. The Board of Directors includes Frank Wimler as Chairperson, Ryan Bhattacharyya as Vice-Chairperson, and Troy White as Chief Financial Officer. Other board members include Steven Correa, Linda Gast, Tiffany Menke, Jonathan Colby, Kim Knoll, and Eric Williams, with Lindsay Andersen serving as an Auxiliary Board Member. The credit union maintains locations in Urbandale and Bondurant. The Urbandale Main Office is at 2891 106th Street, and the Bondurant Smart Branch is at 3007 Oxbow Court SW. The Bondurant location offers an Interactive Teller Machine available 24 hours a day. Regular lobby and drive-up hours at the Council Bluffs and Urbandale offices are Monday, Tuesday, Thursday, and Friday from 8:30 am to 5:00 pm, and Wednesday from 9:30 am to 5:00 pm. Midland Credit Union is recognized for its positive rating from the customers who have reviewed it. Midland Credit Union supports the financial health of Council Bluffs through its local office and member-focused services.
Midland Credit Union sits on W Broadway in Council Bluffs, IA, about a tenth of a mile from the main stretch of West Broadway. The location is also roughly two tenths of a mile from the West Broadway Clinic and three tenths of a mile from Cochran Park.
BizScoreAI awarded Midland Credit Union a Technical score of 94 out of 100, ensuring the website is secure and indexable so search engines can read it without errors. The business also received a Discoverability score of 75 out of 100, confirming that AI crawlers can find every page of the site for potential recommendations.
BizScoreAI scanned the website midlandcu.org on August 27, 2026. Midland Credit Union of Council Bluffs has a BizScore of 46 out of 100. The website audit behind the SEO score ran on October 27, 2026.
AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 8 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 2 of 20 points.
Website audit sub-scores (out of 100): On-Page 55, Technical 99, Performance 66, Content 45.
Strengths: 4 checks passed. AI Content Blocking, Organization Schema, Google Business Profile Link, AI-Parseable Headings.
Areas to improve: 12 checks. llms.txt (failed), FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Meta Description (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Q&A Content (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).
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