79 / 100

BizScore

How we score
68
AI Visibility
88
AI Ready
—
AI Agent ReadinessNot audited yet
88
SEO Performance
100
Freshness
94
Google Rating
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Achievements

Contact Information

Location

About Cassill Motors

Cassill Motors is an Auto Dealer in Cedar Rapids, IA, located at 2939 16th Ave SW. The family-owned dealership has served Eastern Iowa since 1972, operating for over 54 years as a three-generation business. Every vehicle carries a fair, upfront no-haggle price, and most qualifying used vehicles include the free Cassill Lifetime Engine Warranty. The dealership also provides automotive service, collision repair, and vehicle rentals. It holds a 4.70 rating based on more than 1,400 customer reviews. Drivers from Cedar Rapids, Marion, North Liberty, Hiawatha, Coralville, and Iowa City shop with Cassill Motors for its transparent pricing and long-standing reputation. The sales team helps customers find the right vehicle without pressure, offering flexible financing, leasing, and vehicle protection plans. Buyers can get pre-qualified online to save time at the dealership. Those with a trade-in can receive a Kelley Blue Book cash offer to apply toward their next purchase. The Service Center features certified technicians for maintenance, repairs, oil changes, brakes, tires, and diagnostics. The Collision Center, located at 1601 West Post Road SW, handles body work, paint repair, and frame alignment using computerized measuring equipment. It also offers paintless dent removal and scratch repair. The rental department provides cars, SUVs, trucks, and 15-passenger vans for trips or while vehicles are being serviced. The business works with all major insurance companies for collision claims and provides free estimates with no obligation. Cassill Motors is known for its no-haggle pricing, lifetime engine warranty, and comprehensive service offerings that support drivers long after the initial purchase. The strong 4.70 rating from over 1,400 reviews reflects the trust customers place in the dealership’s service and integrity. Cassill Motors combines a large inventory of used vehicles with full-service repair and collision capabilities, making it a central automotive resource for Cedar Rapids and Eastern Iowa.

Cassill Motors sits on 16th Ave SW, just 31 meters from 16th Avenue Southwest and a short walk of 0.1 miles from Williams Boulevard Southwest. The dealership is also within 0.4 miles of Edgewood Road Southwest and near the Aspen Athletic Club.

BizScoreAI awards Cassill Motors a Content Quality score of 100 out of 100, meaning the website clearly answers customer questions and provides content that AI assistants can quote directly. A Performance score of 96 out of 100 reflects fast website loading, which keeps visitors engaged and supports search engine rankings. The business ranks number 1 of 15 Auto Dealer businesses that BizScoreAI has scored in Cedar Rapids.

Services:

  • Customer Support
  • Financing Options
  • Parts Supply
  • Service and Maintenance
  • Vehicle Sales

Score Summary

BizScoreAI scanned the website cassillmotors.com on June 8, 2026. Cassill Motors has a BizScore of 79 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility68 out of 100
  • SEO88 out of 100
  • Google rating4.7 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 15 of 20 points.

Website audit sub-scores (out of 100): On-Page 88, Technical 88, Performance 98, Content 78.

Strengths: 8 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. FAQPage Schema (failed), Speakable Schema (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Cassill Motors

AI Visibility Score

How visible is this business to AI-powered search engines

68 /100
AI Discovery
100/100
Structured Data
32/100
Content Readiness
67/100
AI Trust Signals
75/100

Ways to improve this score

FAQPage Schema Missing
Author Signals Missing
Speakable Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

88 /100
On-Page
88/100
Technical
88/100
Performance
98/100
Content
78/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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