56 / 100

BizScore

How we score
33
AI Visibility
14
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
80
Freshness
60
Google Rating
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Contact Information

Location

About Bay Med

Bay Med is a medical clinic in Panama City, FL, specializing in durable medical equipment (DME) for individuals with ostomy, urological, and incontinence needs. The clinic serves patients across the region with a focus on timely, affordable access to essential supplies, offering free nationwide delivery and complimentary samples to help clients find the right products. Founded by two individuals with spinal cord injuries, Bay Med emphasizes personal experience and compassionate care, with staff who use the same medical equipment they supply. The clinic is known for its knowledgeable team and strong commitment to supporting patients through challenges related to healthcare access, benefits, adaptive equipment, and community integration.

The company was founded in 2018 by Michael Herron and Robby Beckman, both quadriplegics who sustained injuries from diving accidents in their teens. Inspired by their shared struggles with insurance costs and supply access, they created Bay Med to reduce financial and logistical burdens for others in similar situations. Their mission centers on providing DME in a timely and affordable manner while promoting a healthy lifestyle through education and advocacy. The team includes Jimmy Ludwick, a quadriplegic with a background in medical billing and customer service, who serves as the primary point of contact. The company works closely with local rehabilitation centers and spinal cord injury clinics to expand outreach and support.

Located on East 6th Street, Bay Med sits about a mile from Ascension Sacred Heart Bay Hospital and just a short distance from Massalina Bayou, a local bay and lake. The clinic is also near the Panama City Fire Prevention station and North Cove Boulevard, placing it in a central, accessible part of the city with convenient access to medical and emergency services.

Though the clinic has a single review with a 3.00 rating, the feedback highlights strong personal service and compassion, with one patient noting minimal issues and excellent support from the team. The business stands out for its lived experience among staff, its direct engagement with patients, and its dedication to empowering individuals with disabilities through accessible medical supplies and advocacy. In Panama City, Bay Med is a locally rooted resource for those navigating complex healthcare needs with dignity and support.

Services:

  • Advanced Surgical Care
  • Emergency Care (24/7)
  • Imaging and Lab Tests
  • Robotic-Assisted Procedures
  • Specialty Care

Business Facts

  • CategoryMedical clinic
  • NPI number1053344564 (Durable Medical Equipment & Medical Supplies)

Score Summary

BizScoreAI scanned the website bay-med.com on June 4, 2026. Bay Med has a BizScore of 56 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility33 out of 100
  • SEO71 out of 100
  • Google rating3.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 8 of 20 points.

Website audit sub-scores (out of 100): On-Page 51, Technical 95, Performance 84, Content 55.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 7 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Bay Med

AI Visibility Score

How visible is this business to AI-powered search engines

33 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
40/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
51/100
Technical
95/100
Performance
84/100
Content
55/100

Ways to improve this score

Improve On-Page
Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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