Regan Roth Insurance Agency

Insurance Agent Marathon, FL
49 / 100

BizScore

How we score
31
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
65
SEO Performance
—
Freshness
98
Google Rating
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Contact Information

Location

About Regan Roth Insurance Agency

Regan Roth Insurance Agency is an insurance agent in Marathon, FL. The agency serves the Florida Keys with personal and business insurance coverage, specializing in policies for homes, autos, boats, jewelry, and other lifestyle assets. The firm provides comprehensive, custom-made coverage tailored to the unique risks of the region, offering personalized attention and ongoing support even after a sale. It holds a 4.90 rating based on customer reviews.

Founded in 1954 by Carlton Regan, the business has operated for over 65 years as a family-owned and operated agency. The original office was constructed on Plantation Key in 1958, and the business has grown through multiple generations. Robert E. Regan joined his father in 1972, and in 1995, the third generation became actively involved in management and ownership. In April 2019, Joe Roth III and Robert C. Stoky assumed the role of managing owners, rebranding the company to recognize the Regan family legacy. The current team includes Sara M. Roth, CIC, a fourth-generation agent with degrees in risk management insurance from Florida State University, and Jennifer Miller Roth, who holds a 2-20 general lines license. The staff also features President Joseph H. Roth III, along with account managers, agents, and support personnel dedicated to assessing exposures and explaining policy options.

The agency is known for its positive rating from the customers who have reviewed it, reflecting its long-standing presence and personalized service in the local market.

Regan Roth Insurance Agency combines six decades of family heritage with expert risk management to protect Florida Keys residents and businesses.

Located on Overseas Highway in Marathon, the agency sits just 22 metres from the road itself. It is within a short distance of Children's Rotary Park and the Marathon Fire Department, both about 0.3 miles away.

BizScoreAI gives the business a Technical score of 87 out of 100, which ensures the website is secure and readable for search engines. A Discoverability score of 75 out of 100 confirms that AI crawlers can find every page, allowing the business to be recommended by AI assistants.

Score Summary

BizScoreAI scanned the website reganroth.com on July 8, 2026. Regan Roth Insurance Agency has a BizScore of 49 out of 100.

  • AI Visibility31 out of 100
  • SEO65 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 3 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 57, Technical 87, Performance 71, Content 44.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Local Multimedia, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 11 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), Third-Party Review Links (failed), Q&A Content (failed), Content Too Thin (failed), Speakable Schema (warning), LocalBusiness Schema (warning), Hyperlocal Targeting (warning), Weak Heading Structure (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Regan Roth Insurance Agency

AI Visibility Score

How visible is this business to AI-powered search engines

31 /100
AI Discovery
40/100
Structured Data
32/100
Content Readiness
10/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Google Business Profile Link
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SEO Score

Technical SEO health and search engine optimization

65 /100
On-Page
57/100
Technical
87/100
Performance
71/100
Content
44/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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