Run a free full auditRegan Roth Insurance Agency is an insurance agent in Marathon, FL. The agency serves the Florida Keys with personal and business insurance coverage, specializing in policies for homes, autos, boats, jewelry, and other lifestyle assets. The firm provides comprehensive, custom-made coverage tailored to the unique risks of the region, offering personalized attention and ongoing support even after a sale. It holds a 4.90 rating based on customer reviews.
Founded in 1954 by Carlton Regan, the business has operated for over 65 years as a family-owned and operated agency. The original office was constructed on Plantation Key in 1958, and the business has grown through multiple generations. Robert E. Regan joined his father in 1972, and in 1995, the third generation became actively involved in management and ownership. In April 2019, Joe Roth III and Robert C. Stoky assumed the role of managing owners, rebranding the company to recognize the Regan family legacy. The current team includes Sara M. Roth, CIC, a fourth-generation agent with degrees in risk management insurance from Florida State University, and Jennifer Miller Roth, who holds a 2-20 general lines license. The staff also features President Joseph H. Roth III, along with account managers, agents, and support personnel dedicated to assessing exposures and explaining policy options.
The agency is known for its positive rating from the customers who have reviewed it, reflecting its long-standing presence and personalized service in the local market.
Regan Roth Insurance Agency combines six decades of family heritage with expert risk management to protect Florida Keys residents and businesses.
Located on Overseas Highway in Marathon, the agency sits just 22 metres from the road itself. It is within a short distance of Children's Rotary Park and the Marathon Fire Department, both about 0.3 miles away.
BizScoreAI gives the business a Technical score of 87 out of 100, which ensures the website is secure and readable for search engines. A Discoverability score of 75 out of 100 confirms that AI crawlers can find every page, allowing the business to be recommended by AI assistants.
BizScoreAI scanned the website reganroth.com on July 8, 2026. Regan Roth Insurance Agency has a BizScore of 49 out of 100.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 3 of 30 points, AI Trust Signals 12 of 20 points.
Website audit sub-scores (out of 100): On-Page 57, Technical 87, Performance 71, Content 44.
Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Local Multimedia, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 11 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), Third-Party Review Links (failed), Q&A Content (failed), Content Too Thin (failed), Speakable Schema (warning), LocalBusiness Schema (warning), Hyperlocal Targeting (warning), Weak Heading Structure (warning), Author Signals (warning).
Browse: Businesses in Marathon, FL · Insurance Agent in Florida · Businesses in Florida
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