1st Florida Lending

1st Florida Lending is a mortgage broker in Hunters Creek, FL, specializing in providing personalized home financing solutions across Florida and California. With over 112 lending solutions and 48+ core loan programs, including FHA, VA, USDA, Jumbo, Non-QM, and DSCR loans, the company serves first-time buyers, investors, and homeowners seeking refinancing. Their team of licensed Florida loan officers offers same-day pre-approvals and direct access without call centers or scripted responses, ensuring a streamlined and transparent process. Serving clients since 2007, the company holds an A+ rating with the Better Business Bureau and maintains a 4.8-star rating from hundreds of Google reviews, reflecting consistent client satisfaction and reliability.

The company emphasizes a client-first philosophy, positioning itself as a direct lender that listens and adapts to individual financial circumstances. Their approach centers on flexibility and accessibility, offering tailored loan options even when traditional lenders decline. With in-house loan officers and processing teams, 1st Florida Lending ensures timely closings and clear communication throughout the mortgage journey. The company highlights its ability to say “yes” where others say “no,” particularly for borrowers with unique or challenging financial profiles. This commitment to personalized service and comprehensive program availability has become a hallmark of their reputation.

Located at 2151 Consulate Drive, Suite 8, in Orlando, FL, the business operates from a dedicated office space within a commercial corridor. The location is situated within the city limits of Hunters Creek, serving the broader Central Florida region with direct, local support.

1st Florida Lending stands out for its strong online presence and transparent business information, which search engines and potential clients can easily access. This clarity, combined with a proven track record of client success and a consistent reputation for responsiveness, reinforces its standing as a trusted and dependable mortgage partner in the area. The company’s longevity, extensive program offerings, and high client ratings underscore its leadership in the Florida mortgage market.

As a leading direct lender in Central Florida, 1st Florida Lending combines deep expertise with a client-focused model, making home financing accessible and stress-free for residents across the region.