New England Auto Sales

Auto Dealer Plainville, CT
51 / 100

BizScore

How we score
27
AI Visibility
52
AI Ready
—
AI Agent ReadinessNot audited yet
78
SEO Performance
—
Freshness
90
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About New England Auto Sales

New England Auto Sales is a used car dealer in Plainville, Connecticut, serving customers from Waterbury, New Haven, Manchester and the surrounding Hartford area. The dealership sells pre-owned BMW, Chevrolet, Jeep, Mercedes-Benz, Porsche, Subaru and Volvo vehicles, with featured inventory that has included BMW Z4 and 1 Series models, the Chevrolet Corvette, Jeep Grand Cherokee, Mercedes-Benz GLK-Class and M-Class, Porsche 911 Carrera and Boxster, Subaru Outback, and Volvo XC60 and XC90. Trade-ins are welcome, and financing is available. It holds a rating of 4.50 from the customers who have reviewed it.

New England Auto Sales is run by company principals Brad Finocchio and Josh Lawson, lifelong friends who attended Avon High together. Brad earned a B.A. from High Point University in North Carolina, and Josh attended Mitchell College in New London. Brad previously worked in sales for a Fortune 500 company, while Josh built his expertise in auto insurance. The dealership describes its approach as low-pressure: customers work directly with a principal from the showroom through to taking the keys. Every car is handpicked and rigorously inspected, and vehicles that do not meet the dealership's standards are not offered for sale. A small staff provides personal service, and the dealership handles the legwork, including registration, with cars typically ready to drive in two days. Extended warranties are available for up to four years, and a 30-day Connecticut state vehicle warranty is available on most cars.

The dealership is at 342 East Street, Route 10, in Plainville. East Street runs about a tenth of a mile away, Queen Street about four tenths of a mile, and the Quinnipiac River about half a mile from the location. Town Line Road and South Washington Street are each roughly half a mile away, and Patton Brook about six tenths of a mile.

Its rating reflects a positive reception from the customers who have reviewed it.

Score Summary

BizScoreAI scanned the website newenglandautosct.com on July 28, 2026. New England Auto Sales has a BizScore of 51 out of 100. The website audit behind the SEO score ran on October 31, 2026.

  • AI Visibility27 out of 100
  • SEO78 out of 100
  • Google rating4.5 out of 5

AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 0 of 25 points, Content Readiness 12 of 30 points, AI Trust Signals 15 of 20 points.

Website audit sub-scores (out of 100): On-Page 79, Technical 100, Performance 73, Content 60.

Strengths: 5 checks passed. AI Content Blocking, Google Business Profile Link, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 12 checks. llms.txt (failed), AI Crawler Access (failed), FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact New England Auto Sales

AI Visibility Score

How visible is this business to AI-powered search engines

27 /100
AI Discovery
0/100
Structured Data
0/100
Content Readiness
40/100
AI Trust Signals
75/100

Ways to improve this score

llms.txt Missing
AI Crawler Access
FAQPage Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

78 /100
On-Page
79/100
Technical
100/100
Performance
73/100
Content
60/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business