68 / 100

BizScore

How we score
51
AI Visibility
40
AI Ready
—
AI Agent ReadinessNot audited yet
82
SEO Performance
100
Freshness
88
Google Rating
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Contact Information

Location

About Bass Pro Shops of San Jose

Bass Pro Shops of San Jose is a fishing store in San Jose, CA, located at 5160 Cherry Ave. It serves outdoor enthusiasts with a comprehensive selection of hunting, fishing, camping, and boating gear, offering expert advice and services such as archery service, boat service, line spooling, and free in-store and curbside pickup. The store carries apparel from brands like Columbia, The North Face, Bob Timberlake, and Under Armour, and features a dedicated Tracker department for boats, ATVs, fish finders, and boat motors. It holds a rating of 4.40 based on 4501 reviews.

The store is designed to immerse visitors in an outdoor experience, featuring hand-painted murals of the Bay Area’s golden hills and Yosemite National Park, along with native grass and animal tracks on the floor. A central attraction is the 14,000-gallon aquarium with multiple waterfalls, home to Sturgeon, Large Mouth Bass, Striped Bass, Catfish, Carp, and Small Mouth Bass. Customers can join free fish feedings every Saturday at noon to learn about the aquatic life. The Gifts department offers household necessities, including furniture, snacks, cookbooks, and toys, while the Camping department stocks supplies for hiking, backpacking, and backyard BBQs.

Staffed by a team including General Manager Chris Brunetti and Boat Sales Manager Max Yingst, the store provides specialized assistance for various departments. It hosts free educational seminars, workshops, and family events such as catch and release fishing ponds, Easter bunny pictures, Family Summer Camp, and Santa’s Wonderland. The location also features a Bass Pro Shops/Cabela’s Boating Center and offers free ship to store services. State hunting and fishing licenses are available for purchase, and the store partners with organizations like the Veterans Sportsman Alliance and Santa Clara County Parks to support the community.

Bass Pro Shops of San Jose has built a solid reputation among the customers it has served, supported by an established track record reflected in its large base of customer reviews. This standing demonstrates its role as a trusted destination for outdoor gear and community engagement in the area.

The store’s combination of extensive product offerings, immersive in-store experiences, and active community involvement makes it a central hub for outdoor enthusiasts in San Jose.

The store is situated on Cherry Avenue in San Jose, just a tenth of a mile from South Montgomery Street.

SEOScanPRO awarded the Content Quality score a perfect 100 out of 100, ensuring the website answers customer questions clearly so AI assistants can quote its content directly. The Technical score received 96 out of 100 from SEOScanPRO, confirming the site is secure and easily readable by search engines.

Services:

  • Boat Sales
  • Boating
  • Camping
  • Camping Equipment Sales
  • Fishing
  • Fishing Gear Sales
  • Hunting
  • Hunting Gear Sales

Score Summary

BizScoreAI scanned the website stores.basspro.com on June 6, 2026. Bass Pro Shops of San Jose has a BizScore of 68 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility51 out of 100
  • SEO82 out of 100
  • Google rating4.4 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 10 of 25 points, Content Readiness 21 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 76, Technical 96, Performance 83, Content 73.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, FAQPage Schema, Q&A Content, AI-Parseable Headings, Meta Description, XML Sitemap.

Areas to improve: 5 checks. llms.txt (failed), Organization Schema (warning), Speakable Schema (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Bass Pro Shops of San Jose

AI Visibility Score

How visible is this business to AI-powered search engines

51 /100
AI Discovery
40/100
Structured Data
40/100
Content Readiness
70/100
AI Trust Signals
50/100

Ways to improve this score

llms.txt Missing
Organization Schema Missing
About/Team Page Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

82 /100
On-Page
76/100
Technical
96/100
Performance
83/100
Content
73/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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