Dura Flooring of Los Angeles

Flooring Contractor Los Angeles, CA
55 / 100

BizScore

How we score
41
AI Visibility
43
AI Ready
—
AI Agent ReadinessNot audited yet
67
SEO Performance
40
Freshness
98
Google Rating
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Contact Information

Location

About Dura Flooring of Los Angeles

Dura Flooring is a flooring contractor in Los Angeles, CA. The company provides residential and commercial flooring services, specializing in hardwood flooring, residential and commercial carpet, waterproof vinyl, and commercial flooring. Serving a wide area including Anaheim, Long Beach, and Downey, they offer both material sales and professional installation. They maintain a 4.90 rating from 117 reviews.

This woman-owned and operated business has been serving the community since 1986. Originally started in a garage in Pico Rivera, the company has grown into a large commercial facility in Commerce featuring a showroom and warehouse spanning over 13,000 square feet. Their extensive selection includes laminate, sheet vinyl, luxury vinyl tile, and custom area rugs. The team is composed of expert professionals in both the showroom and installation crews, partnering with leading global brands to provide high-quality products.

Located on Telegraph Rd, the business is situated near the Santa Ana Freeway and a short drive from the Citadel Outlets. The facility is also positioned near Rosewood Park Elementary School.

Dura Flooring is recognized for its personalized customer service and its commitment to maintaining strong relationships with homeowners and businesses. With over 39 years of experience, the company is known for offering fair pricing and premium products that accommodate various budgets without compromising on quality.

Dura Flooring provides exceptional flooring solutions and professional expertise to both residential and commercial clients throughout the Los Angeles area.

Score Summary

BizScoreAI scanned the website duracarpet.com on June 8, 2026. Dura Flooring of Los Angeles has a BizScore of 55 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility41 out of 100
  • SEO67 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 16 of 30 points, AI Trust Signals 15 of 20 points.

Website audit sub-scores (out of 100): On-Page 64, Technical 78, Performance 77, Content 50.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. llms.txt (failed), Structured Data (failed), Q&A Content (failed), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Dura Flooring of Los Angeles

AI Visibility Score

How visible is this business to AI-powered search engines

41 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
53/100
AI Trust Signals
75/100

Ways to improve this score

llms.txt Missing
Structured Data
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

67 /100
On-Page
64/100
Technical
78/100
Performance
77/100
Content
50/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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