Lisitsin Insurance Agency, INC DBA PathWise Insurance Agency

Insurance Agency Fresno, CA
63 / 100

BizScore

How we score
44
AI Visibility
49
AI Ready
—
AI Agent ReadinessNot audited yet
87
SEO Performance
100
Freshness
100
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Lisitsin Insurance Agency, INC DBA PathWise Insurance Agency

Lisitsin Insurance Agency, INC DBA PathWise Insurance Agency is an Insurance Agency in Fresno, CA, located at 740 W Alluvial Ave #102. The agency serves clients in California and Arizona, offering personal insurance solutions including home, auto, flood, earthquake, disaster, renters, life, motorcycle, RV, and umbrella policies. Business insurance options cover contractor, trucking, and transportation industries, with specific products for business auto, natural disaster, and workers’ compensation. The agency operates as an independent insurance advisor, representing a variety of insurance companies to provide diverse coverage options. The business holds a rating of 5.00 based on customer reviews. With over 12 years in the industry, the agency emphasizes transparency and genuine client care. The approach focuses on education and building meaningful relationships rather than pressure sales tactics. The agency aims to help clients feel confident and informed on their insurance journey. Office hours are 9-5, Monday through Friday. The agency collaborates with Steele Insurance Agency, providing access to a range of career opportunities for those interested in the insurance industry. Clients are encouraged to refer friends, as referrals are considered a high compliment. The business maintains a positive rating from the customers who have reviewed it. Lisitsin Insurance Agency, INC DBA PathWise Insurance Agency combines more than a decade of industry experience with a focus on transparency to serve Fresno and surrounding areas in California and Arizona.

Located at 740 W Alluvial Ave in Fresno, the agency sits about a tenth of a mile from North Palm Avenue and roughly two tenths of a mile from the Pinedale Assembly Center Memorial.

BizScoreAI assigns a Technical score of 92 out of 100, ensuring the website is secure and readable by search engines without errors. The Content Quality score reaches 75 out of 100, meaning the site answers customer questions clearly enough for AI assistants to quote directly.

Score Summary

BizScoreAI scanned the website pathwiseinsuranceagency.com on June 9, 2026. Lisitsin Insurance Agency, INC DBA PathWise Insurance Agency has a BizScore of 63 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility44 out of 100
  • SEO87 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 8 of 25 points, Content Readiness 24 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 86, Technical 95, Performance 89, Content 78.

Strengths: 5 checks passed. AI Content Blocking, Organization Schema, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 6 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Weak Heading Structure (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Lisitsin Insurance Agency, INC DBA PathWise Insurance Agency

AI Visibility Score

How visible is this business to AI-powered search engines

44 /100
AI Discovery
0/100
Structured Data
32/100
Content Readiness
80/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Weak Heading Structure
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

87 /100
On-Page
86/100
Technical
95/100
Performance
89/100
Content
78/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business